Home » Author Archives: Adam Quandt

Author Archives: Adam Quandt

Get personal with marketing automation

In today’s digital world, dates meet on social platforms instead of coffee shops. People go online to order dinner instead of going out to a restaurant. It would appear that things are going in an increasingly impersonal direction - however, people seem to be craving a personal touch more than ever in their brand experiences. Customers have so many options ...

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Axis Wake Research announces new A22 towboat

Axis Wake Research recently announced the latest version of the A22, a new performance watersports towboat for 2019. The A22 — the first model released from Axis Wake Research — has been redesigned for 2019 for a new look inside and out.  The new A22 seats 15 people. It also comes complete with a pickle-fork bow, Wake Plus hull, upgraded ...

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IBEX schedule features a full slate of networking events

This year, the 28th International BoatBuilders’ Exhibition & Conference (IBEX), held Oct. 2-4 at the Tampa Convention Center, will not only offer an elevated educational program and a wide variety of exhibitions from around the world, but will also give visitors the chance to participate in a number of social and entertainment special events throughout the week. These events are in ...

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Beneteau launches new US outboard boat line

Beneteau has announced it is bringing its Antares range of boats to the U.S. market for the first time. The Antares 21, 23 and 27 outboards are the new generation of coastal cruising boats from Beneteau. The Antares 21, 23 and 27 were designed entirely by the Beneteau design team. The tulip-shaped hull design of both new models in the ...

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Sea Tow Foundation launches life jacket awareness campaign

The Sea Tow Foundation – a nationwide nonprofit dedicated to the education and promotion of safe boating practices – has announced the launch of its newest social media campaign – a program it calls Vest Friends. Vest friends are two or more people wearing life jackets and sharing a photo or video of themselves on social media to promote life ...

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BRP to acquire Manitou pontoon manufacturer

BRP announced today that it has entered into a definitive agreement to acquire Triton Industries, Inc., the North American manufacturer of the Manitou pontoon brand. "The announcement of the acquisition of Manitou is the logical next step in the roll-out of our global marine strategy," said José Boisjoli, BRP President and CEO. "We are thrilled to welcome a company with ...

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Jeanneau America, Prestige Yachts name top dealers at 2018 dealer meeting

Jeanneau and Prestige Yachts recently concluded a Worldwide Dealer Meeting in Port Bourgenay, France. Over 300 Jeanneau Dealer participants from across North America and other International locations traveled to France for the meeting. “We were proud to have such a fantastic group of dealer partners join us as we celebrated the successful launch of the new generation of Sun Odysseys ...

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Education to take the spotlight at IBEX 2018

From expanded educational offerings to three floors of exhibitors and more, 2018’s International BoatBuilders’ Exhibition & Conference (IBEX) is gearing up for an unforgettable year. IBEX will take place from Oct. 2-4 at the Tampa Convention Center in Tampa, Fla. In early May, IBEX organizers confirmed that Tampa and the Tampa Convention Center will host the conference through 2020. “Tampa ...

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Z Nautic Americas names new CEO

Z Nautic Group — the group behind the Zodiac, Bombard, Avon and AKA Marine brands — recently appointed Kevin Fletcher as CEO of Z Nautic Americas and EVP of Z Nautic Group. “We are thrilled to welcome Kevin as part of our organization, with responsibility to oversee all legal and operational activities for Z Nautic Americas,” said Dominique Heber-Suffrin, president ...

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MRAA to host second annual awards celebration

The Marine Retailers Association of the Americas announced that it will host the second annual Opening Night Awards Celebration at the upcoming Marine Dealer Conference & Expo. The MRAA Awards Celebration will shine a spotlight on marine industry workforce efforts, showcasing a series of awards and scholarships to be presented by both the MRAA and the MRAA Educational Foundation. Other ...

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