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News
Ultimate Marine Expands Into the Florida Keys with Key Largo Location
Ultimate Marine boat dealership just opened its newest location in Key Largo, Florida. Situated in the heart of the Florida Keys, the new location will feature new Sea Hunt boat sales and full-service marine maintenance,…
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Best Practices
Financial Resilience Beyond Cash Flow
Every marine business owner understands seasonal cash flow, but managing cash flow alone is not financial resilience. A company can forecast accurately, cover payroll through the off-season, and still be structurally fragile. This article dives…
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Best Practices
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Best Practices
Marketing Without a Big Budget
For boat retailers, marketing often feels like a high-stakes poker game where everyone else has a bigger stack of chips. But visibility isn’t reserved for the highest bidder. In fact, some of the most effective…
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Blogs
The Spring Selling Season Gets Real
The economic forces shaping your showroom traffic right now lean more towards caution than confidence. Interest rates. Housing starts. Credit…
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Blog Spotlight
Saying goodbye to old ways in the new year
Dealers are challenged to refine their processes and follow-up practices to boost sales and build lasting customer loyalty.
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Features
2024 Women Making Waves
By Boating Industry Staff Now in its seventh year, Women Making Waves is Boating Industry’s…
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