Boating Industry Intelligence You Can Profit From

Mercury Canada recently announced Brad Zoelle has accepted the position as general manager, effective immediately. Zoelle joins Mercury from Sea Ray, where he spent the last five years in various roles, including most recently as category vice president where he was instrumental in the design and launch of many of ...

WaterSports Central LLC (WC), a boat dealership with six retail locations across Georgia and South Carolina announced and welcomed veteran marine retailer Jeff Husby as its partner, president and CEO. Preston Davis who has served as the organization’s senior executive since 2017, moves into an advisory and board member role.  ...

By Adam Quandt While new and used unit sales might be a dealership’s bread and butter, there is a different segment running hard through the COVID-19 pandemic sweeping the nation — aftermarket parts sales for personal watercraft. As many businesses scale back — or even temporarily shut down — manufacturers, ...