Boating Industry Intelligence You Can Profit From
Preliminary data for August 2018 shows new powerboat registrations were up 3.8 percent on a rolling 12-month year-over-year basis (R12M YOY). This new data has been updated and is currently reflected in the National Marine Manufacturers Association’s New Powerboat Registrations Report. Tow boats and personal watercraft led growth, up 8 and ...
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Features
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Interior suppliers deliver innovation
Market strategies serve boat building clients Interior suppliers are refining their efforts to push new products and serve boat builders throughout the industry. Boating Industry recently visited with suppliers to learn how they are delivering innovative materials and honing their market strategies for serving boat builders. “We did a really ...
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Blogs
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Make or break your business with online reviews
Word of mouth has always been the best advertising strategy for local businesses. When a customer is raving about your dealership to friends, family, neighbors, or co-workers, you’ve hit the jackpot. People are much more likely to trust a personal recommendation than an advertisement. On the other hand, negative talk ...
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Product Showcase
Columns
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Trends from the 2018 Top 100
As some of the best boat dealers in North America, the Boating Industry Top 100 dealers – and those who apply for the list – offer us great insight into the top issues facing the industry. As I write this, we're deep into evaluation of this year's applicants. (By the ...
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In This Issue
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Interior suppliers deliver innovation
Market strategies serve boat building clients Interior suppliers are refining their efforts to push new products and serve boat builders throughout the industry. Boating Industry recently visited with suppliers to learn how they are delivering innovative materials and honing their market strategies for serving boat builders. “We did a really ...
Read More »