Columns
-
The first three seconds: How boat dealers can cut through chaos and connect
In an environment like this, every lead matters. Every customer interaction counts. And every single touchpoint—whether it’s an email, a…
Read More » -
At the Helm: Keeping a foot on the gas
By Adam Quandt Things are shifting. Not just in the recreational boating industry, but across a multitude of industries, platforms,…
Read More » -
At the Helm: More than a tackle box
By Adam Quandt It’s not very often that I bring myself into my editor’s column. In fact, I typically actively…
Read More » -
Propelling Our Future: Pathways to decarbonization for recreational boating
By Jeff WasilSr. Director, Environmental Health & Safety, NMMA Our love for boating is fundamentally reliant on a healthy and…
Read More » -
Industry Voices: Musings from Michele
Words of wisdom from this year’s Darlene Briggs Woman of the Year By Michele J. Goldsmith Today I find myself…
Read More » -
At the Helm: An industry united
By Adam Quandt As the recreational boating industry gears up for another American Boating Congress in Washington D.C., I’m reminded…
Read More » -
Industry Voices: Embracing multiple paths to sustainability
By Frank Hugelmeyer As recreational boating industry stakeholders, we understand the important role healthy waters play in boating and fishing,…
Read More » -
At the Helm: Not just a buzz word
By Adam Quandt It seems as if every few years – or sometimes even every few months – there’s a…
Read More » -
At the Helm: Changing tides in the marine workforce
By Adam Quandt The marine industry workforce has historically heavily been made up of one individual group. However, over the…
Read More » -
At the Helm: A new era of Top 100
By Adam Quandt In 2004, Boating Industry unveiled the Top 100 Dealers program as an effort to independently rank and…
Read More » -
Solutions for the labor shortage
By Margaret PodlichExecutive Director, ABYC Foundation A Minnesota High School faces a 50% cafeteria worker shortage and needs to feed…
Read More » -
At the Helm: The dare to be different
By Adam Quandt It’s time for some truth. The recreational boating industry is one that is often slightly slow to…
Read More » -
Refocusing on relationships
By Matt Sellhorst Have your sales become more transactional in the past several years? For many dealers that has become…
Read More » -
At the Helm: Protecting our playground
By Adam Quandt It’s no secret that nature is our playground. Not just to the marine industry alone, but to…
Read More » -
The SkillsUSA Reveille
By Margaret Podlich Thousands of polite, pulled-together, 16-22 year olds descended on Atlanta during a sweltering week in June. They…
Read More » -
Education must be the culture
By Matt Edmundson We all know of the skills gap, but is it different for us in the marine industry?…
Read More » -
Making the most of your online dealership profile
By Matt Sellhorst What is one of the first things people do when they are shopping for a new boat?…
Read More » -
ELEVATE 2022: Powering the future of boating
By David Gee The future is not something we enter. The future is something we create.” Leonard I. Sweet What…
Read More » -
At the Helm: Driving diversity in the marine workplace
By Adam Quandt Prior to World War I, three-fourths of all women employed in manufacturing were making apparel or its…
Read More » -
Industry voices: 40+ years of memories, mentors and making waves
By Wanda Kenton Smith As we celebrate Boating Industry’s Women Making Waves, I can’t help but reflect on my 40-plus-year…
Read More »