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Tag Archives: education

MRAA launches ‘Guide to Phone Skills’ white page

The Marine Retailers Association of the Americas published its latest white paper, “The Guide to Phone Skills,” powered by the Marine Industry Certified Dealership program. This 10-page digital publication provides marine retailers with tips on hiring and training staff members, auditing a dealership’s phone responses, advice on scripting calls, and how to market a phone number. “It isn’t a secret ...

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Grow Boating, MRAA launch part II of first-time boat shopper course

As part of its educational partnership, Grow Boating and MRAA are now offering the second course – Selling to First-Time Boat Shoppers’ Motivations – in a three-part series of e-learning courses, which can be viewed at www.mraa.com/GrowBoating.  The purpose of the series, Grow Your Dealership with First-Time Boat Buyers, is to transform Discover Boating’s research of first-time boat buyers into education, tools and resources that ...

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Mercury Marine awarded by local technical college

Moraine Park Technical College, in conjunction with the Wisconsin Technical College System (WTCS) board, has selected Mercury Marine as the recipient of the 2019 Futuremakers Partner Award.  WTCS President, Becky Levzow, and Moraine Park President, Bonnie Baerwald, presented Mercury Marine with their award at a recent WTCS board meeting. The award recognizes the unique and dynamic partnerships between Wisconsin’s technical ...

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Coast Guard Foundation announces 128 new scholarships

The Coast Guard Foundation announced that it awarded 128 scholarships in 2019, totaling $354,000 in support. In the 29 years of the program, the Coast Guard Foundation has paid out more than $5.4 million to more than 1,100 college-aged young adults. Awardees include scholars such as Caroline Cutter. The daughter of Master Chief Petty Officer, Mark Cutter, a 27-year Coast ...

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Back to school: Riding the wave of learning to sales activation

By Chuck Lewis School is back in session. Summer is over already, although I’m squeezing in a late-summer surf as of this writing. In this blog series we want to discuss how we can use technology and contemporary learning to elevate the boat buying experience, retain employees and make learning fun and practical. As our children enter their classroom and ...

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RIMTA wraps-up youth summer boatbuilding programs

The Rhode Island Marine Trades Association (RIMTA) announced today the overwhelming success of its Youth Summer Boatbuilding Programs. The four programs ran concurrently in Newport, Westerly, Bristol and North Providence. In total, 49 students ages 14-16 were introduced to workplace readiness skills in the marine industry, including: shop safety, project planning, leadership skills, team work, basic hand tool operation and ...

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Volvo Penta takes to the field in student educational event

To connect with the next young wave of technical talent, Volvo Penta of the Americas recently spoke with local students about the engineering behind its marine and industrial power solutions on land and at sea at the REECH Foundation’s 2019 STEAM Day Youth Football Camp, in Norfolk, Virginia. Founded by former NFL player and Chesapeake resident Don Carey and his ...

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ABYC names new lead instructor

ABYC recently announced that Mike Bonicker has joined its team in the position of lead instructor. Bonicker spent the last 20 plus years in the marine repair industry with Tidewater Yacht Service in Baltimore, Md. as an ABYC Certified Master Marine Repair Technician, the past 15 years of which he served as production manager. In that time, he has gained ...

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Everglades National Park launches boat education program

On August 1, Everglades National Park will officially launch its boater education program, an online safety requirement for operators within the park waters. This new tool is part of the updated General Management Plan (GMP), completed in 2015, that identified a park specific need to better educate and train boaters on the unique waters and landscape of Everglades National Park. ...

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ABYC gearing up for inaugural educator training conference

The American Boat and Yacht Council (ABYC) is hosting their first “Marine Service Technology: Educator Training Conference” to be held July 23-25, 2019 in Annapolis, Md. Within current registrants there are fifteen states and three countries represented. “We are thrilled at the range of instructors signed up to be students that week. We have high school and post-secondary technical instructors ...

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