-
Best Practices
The First 30 Seconds: Where Most Sales Are Won or Lost
The first 30 seconds are crucial for making a sale. In those first moment, customers start making judgements about whether…
Read More » -
Best Practices
Beyond the Sale: Building a Retention Strategy That Creates Customers for Life
As consumer expectations continue to evolve, this article offers some tips on how marine businesses can reevaluate their retention strategies…
Read More » -
Boating Safety
America’s Boating Club Urges Safety and Sobriety on the Water This Fourth of July
As boaters take to the water this holiday weekend to celebrate Independence Day, America’s Boating Club | United States Power…
Read More » -
Spotlight
Spotlight: WSIA’s Wake Responsibly Initiative Protects the Future of Wake Sports
As wake boats and surf systems continue to drive growth across the marine industry, the conversation around responsible operation has…
Read More » -
Latest Issue
June 2026
Welcome to the June 2026 digital edition of Boating Industry! Boating Industry proudly presents the 2026 Women Making Waves winners.…
Read More » -
Best Practices
5 Numbers Every Boat Retailer Should Track
To track business performance, retailers should keep track of a handful of key measurements that provide an ongoing pulse of…
Read More » -
News
TowBoatUS Opens Falmouth Port in Massachusetts
Noah is a four-time TowBoatUS port owner with the opening of TowBoatUS Falmouth. Among all the ports, Noah offers fuel delivery,…
Read More » -
Boating Safety
Top Boating Safety Tips for Enjoying Fourth of July
This Fourth of July, boaters should be well prepared to navigate the historic crowds expected to participate in fun and…
Read More » -
Features
When Great Brands Forget How To Matter
Group Beneteau announced the closure of its Cadillac, Michigan facility, home to Four Winns, Glastron and Scarab. For many corporate…
Read More » -
News
TowBoatUS Charlevoix, MI Under New Ownership
TowBoatUS Charlevoix will operate one red response vessel, a 28-foot Zodiac, crewed by a team of Coast Guard-licensed captains. The port offers on-water towing, fuel delivery,…
Read More » -
Features
Thinking of Selling Your Marine Dealership in 2026?
You’ve built a dealership you’re proud of. Now you want to exit on your terms. But you may be wondering: Is this…
Read More » -
Best Practices
The Rental Operators Who Will Win This Decade
For most of the rental industry’s history, operators have made decisions the way they always have: experience, instinct and a…
Read More » -
News
Registration Opens for IBEX 2026
Registration is now open for the 2026 International BoatBuilders’ Exhibition and Conference (IBEX), North America’s technical trade event for the…
Read More » -
Features
Experience-Led Showrooms: Where Emotion Closes the Deal
Walk into most showrooms and you’ll see the same scene, boats lined up in silent rows, polished to perfection, waiting…
Read More » -
Best Practices
Marketing That Drives Sales, Not Just Likes
In today’s retail environment, it has become remarkably easy to confuse marketing activity with marketing success. Social media engagement can…
Read More » -
News
Deadline Approaching to Speak on Abandoned Boats and Boating Debris
If you've worked on removing abandoned vessels, developing recycling solutions for fiberglass or shrinkwrap, or building programs to prevent boating-related…
Read More » -
Latest Issue
May 2026
Welcome to the May 2026 digital edition of Boating Industry! Top Products. That’s what this May 2026 digital edition of Boating…
Read More » -
News
Sailfish Boats Founder Has Died
Sailfish Boats is sad to share the news that its founder, Paul Hoppes. Jr., passed away on Tuesday, May 12th.
Read More » -
News
IBEX 2026 Taking Place in Tampa, FL in October
The International BoatBuilders’ Exhibition and Conference (IBEX) recently announced that North America’s technical trade event for the recreational marine industry…
Read More »