Rollick, a marketing technology solutions provider and vehicle buying program for the recreation and industrial equipment industries, acquired AVALA Marketing Group last October and will now become one branded organization known as Rollick.Rollick said its mission is to provide a seamless customer experience from pre-purchase through re-purchase by helping manufacturers, dealers and affinity partners connect with their customers through an ...

With the expected acquisition of AVALA Marketing Group that was scheduled to close on Sept. 30, Rollick will provide manufacturers and retailers in distributed dealer networks with an efficient and effective end-to-end marketing solution. Rollick will become the first enterprise lead management solution connecting OEMs and dealers in the marine, powersports, RV and industrial equipment industries, the company stated in ...