Priority One Financial Services, a full-service finance company for marine, RV and trailer dealers, celebrated 15 years of employment with Nicole Armstrong, Vice President of Corporate Initiatives, and Gary Rademaker, Managing Director of Operations. Armstrong began with the company in 2008 as the National Sales Manager. In her time with Priority One, Armstrong has started two new divisions, launched a ...
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Priority One celebrates 21 years with VP of technology
Priority One Financial Services announced that they celebrated 20 years of employment with Mark Siler, Vice President of Technology. “My work with Priority One has evolved significantly since I began in 2003,” said Siler. “Both the technology field and the recreational industry have changed substantially since then. Priority One has been an industry leader throughout that time, primarily driven by ...
Read More »Priority One partners with DealerRock for DMS integration
Priority One Financial Services, a full-service finance company offering flexible, business-ready finance and insurance solutions for marine, RV and trailer dealers, recently announced a partnership with DealerRock, a modern, cloud-based dealer management system (DMS). The new system integration instantly connects customers with the financing they need and simplifies information sharing between dealers and Priority One. Dealers can now send – ...
Read More »Priority One expands financing technology
Priority One Financial Services, a full-service finance company offering flexible, business-forward finance and insurance solutions for marine, RV and trailer dealers, recently announced the expansion of its new financing technology. In 2021, the company installed a limited distribution of financing kiosks in dealer showrooms, giving customers the ability to apply for a recreational loan in under five minutes and without ...
Read More »Priority One announces new look, tools and tech
Priority One Financial Services, a full-service finance company offering flexible, business-forward finance and insurance solutions for marine and RV dealers, recently unveiled a new brand and website. “Meet the Priority One of today,” said Heather Mariscal, Priority One president. “We’re excited to have a brand that clearly articulates the quality, trust, innovation and excellence that our dealers receive in partnership ...
Read More »Priority One Financial Services announces the passing of Glen Vogel
Priority One Financial Services, Inc., has announced the recent passing of Glen Vogel, Operations Manager. “Glen worked in automotive and marine F&I offices for over 30 years and brought so much of that experience to our business,” said Heather Mariscal, president. “He was passionate about dealers’ needs and really understood their perspective. He was also very skilled with numbers and ...
Read More »Priority One increases Equipment Finance Division staff
Priority One Financial Services, Inc. announced the addition of Kristopher (Kris) Dobrowski and Mark Schiller to its equipment finance division. This division is dedicated to helping both dealers’ and their customers with their commercial finance and leasing needs. These include financing of dealership equipment (service trucks, forklifts, repair lifts), heavy marina equipment (lifts, hoists, tractors), work vehicles (buses, pickups, limousines), ...
Read More »Priority One employees celebrate 10 years with company
Priority One Financial Services, Inc. recently congratulated Dan Ruskiewicz and Rob Auer for 10 years with the company. Ruskiewicz graduated cum laude from Florida State University with a degree in finance and started his career at Priority One in 2008 as a dealer account executive. He is currently a senior dealer account executive and is responsible for bringing new dealers aboard ...
Read More »Priority One hires new vice president of finance
Priority One Financial Services, Inc. announced Dave Homan has been named vice president of finance. Homan will be responsible for all aspects of the company’s finance function, including financial management, performance analysis, and internal controls and compliance and works closely with the management team in formulating the strategic direction of the company. His prior experience includes time as dealership ...
Read More »Priority One celebrates 30 years of F&I service with contest
Priority One Financial Services, Inc. will commemorate its 30th anniversary in business by celebrating and honoring their dealer partners. In 1987, entrepreneur Lisa Gladstone founded Priority One by creating a concept that provides finance and insurance (F&I) services for marine dealers to retail finance their customers. In 2007 Priority One was acquired by Forest River, Inc., a Berkshire Hathaway company, ...
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