Tag Archives: Suzuki

Suzuki names GM of new marine tech center

Suzuki Motor of America, Inc. announced it has named industry veteran David Greenwood to be general manager of the company’s new Suzuki Marine Technical Center USA in Panama City, Fla. The appointment of Greenwood to this post comes shortly after Suzuki Motor of America, Inc. announced that the new technical center will be built on a 20-acre waterfront property the ...

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Suzuki to build new U.S. marine technical center

Suzuki Motor of America, Inc. announced plans for its future Suzuki Marine Technical Center USA, scheduled to be built on a 20-acre waterfront property in Panama City, Fla.  While the official launch date for this project is still unknown, Suzuki is currently finishing renovations on existing building sites on the property. "As a mobility company, Suzuki is about empowering people ...

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Onboard for outboards

By David Gee The boat buying public is fully on board for outboards. Retail sales increased for the eighth consecutive year in 2019, nearly reaching pre-recession levels with a 13-year high. “We’re seeing the trend in consumer demand for higher performance engines continue with outboard engine sales growth in 2019 led by engines 200hp-plus, accounting for 27% of sales, and ...

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Congressman Gil Cisneros tours Suzuki

Adding to the wave of recent post-American Boating Congress (ABC) plant tours, last week, Congressman Gil Cisneros (D-CA-39) visited Suzuki’s California facility. NMMA said that plant visits with elected officials are important opportunities to highlight the industry and the organization encourages all of its members to work with them to schedule a visit. During the visit, Suzuki representatives discussed important ...

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Outboard engines: More than meets the eye

Engineering and technology are pushing the outboard engine category on a trajectory toward even greater market domination Visitors to the Miami International Boat Show can be forgiven for feeling just a little snow blind this year.  While North America’s largest consumer boat show is always a place to spot emerging trends and glimpse the unusual, the overall consensus is that it ...

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Engine companies maintain high profiles at MIBS 

As more powerful marine engines are introduced, manufacturers don’t miss an opportunity to showcase their muscular propulsion product offerings. Here’s a quick recap of company announcements from this year’s Miami International Boat Show. Mercury Mercury Marine officially introduced its new V-6 FourStroke outboard family and the expansion of its SeaPro commercial line the evening prior to the show’s opening. The ...

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Marine engine manufacturers meet new CARB deputy chief

Representatives from the Engine Manufacturers Division Technical Committee recently met with Steve Cliff, the newly appointed deputy chief executive director of the California Air Resources Board. In his role related to the marine industry, Cliff oversees both the El Monte and Sacramento program offices that regulate and certify exhaust and evaporative emissions from marine engines and recreational vessels. Attending the ...

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Suzuki Repower Center opens in Florida

Mastry Engine Center has opened a new Suzuki RePower Center. Oyster City Suzuki in Apalachicola, Fla., is the ninth in an expanding network of retail outlets that specialize in repowering with Suzuki four-stroke outboards. Scipio Creek Marina was purchased four months ago. Working with David Taylor, Suzuki RePower by Mastry sales and marketing, the new owner saw an opportunity in ...

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Suzuki unveils new 350 hp model

Suzuki Marine unveiled its all-new flagship DF350A V6 four-stroke in Boca Raton, Fla., last week at a gala global unveiling for boatbuilders and media. The all-new DF350A – described as “the ultimate four-stroke outboard” – features a wealth of new technology for Suzuki. Built on a 4.4L block, the 727-pound engine is the largest, most powerful outboard the company has ...

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Outboard engine sales continue to surge on the strength of constant innovation

The growth in recreational boating over the past several years has been achieved in large part due to corresponding advances in outboard power. It’s impossible to walk through any consumer boat show these days and not be struck by the overwhelming prevalence of outboard engines. From lightweight portables to behemoth V8s, outboard engines continue to dominate sales figures not just ...

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