Mark Overbye
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Blogs
How to become an unshakable champion amidst an uncertain market
A recent conversation with a floorplan company insider revealed that, while dealership failures are on the rise, a core group…
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Blogs
How to create a compelling culture your clients love
A strong, well-defined culture doesn’t just impact the internal team but becomes the foundation for customer relationships, loyalty, and brand…
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Blogs
How to strike back and triumph against the odds
The marine business has always been seasonal and cyclical, and probably always will be, but the boating industry's momentum and…
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Blog Spotlight
Here’s the remedy to revive sagging sales
By Mark Overbye My inbox has an email I’d rather not reread. Those lurking numbers sting my eyes. Pesky statistics…
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Blogs
How to nimbly outmaneuver competitors
By Mark Overbye I want more people to buy my stuff. So do you. We’ve significantly invested in developing products…
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Blogs
Are you now selling harder? There’s a better way
By Mark Overbye Challenging times call for introspection. When Paul McCartney was in a tough spot, he wrote these prophetic…
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Blog Spotlight
Do this to make the most effective business decisions
By Mark Overbye Never retreat, attack in a new direction. Pure wisdom. Ever been in a management meeting where Plan…
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Top News
Anthem Marine expands dealer network
Anthem Marine, manufacturer of military spec aluminum surf/cruise boats recently announced the addition of these new dealers to its retail…
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Blogs
How to become the best choice, especially in turbulent markets
By Mark Overbye I’d like to catch the culprit dripping corrosive venom on my confidence at 3am. I’m trying to…
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Blogs
How to make your brand irresistible
By Mark Overbye I want one. A flamethrower. Not sure why, I guess I’m intrigued by how they came to be. …
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Manufacturers
Anthem Marine expands dealer network
Anthem Marine announced the expansion of its dealership network, with the addition of these new dealers: Lee County Inboards, Plantersville,…
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Manufacturers
Anthem introduces retail financing
Buyers can now apply for retail financing on the Anthem website. “We’re taking a page out of the automotive world…
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Manufacturers
Another patent for Anthem Marine
Anthem Marine, a boatbuilder blending the features of a pontoon with the performance of a wake boat, has been awarded…
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Blog Spotlight
Begin the new year by measuring your success
By Mark Overbye Contemplating the death of a close friend recently has me wondering whether I’m investing my time properly. Am…
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Blog Spotlight
How to get what you want more quickly
By Mark Overbye There are only three answers; yes, no, or not right now. I always prefer a quick no…
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Blog Spotlight
Do your customers see you thriving – or just surviving?
By Mark Overbye I recently called a service business and was greeted by a gruff “Hello.” This was followed by, “Hang…
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Manufacturers
Anthem Marine awarded another design patent
The US Patent and Trademark Office has awarded Anthem Marine patent #11,148,758 for its new boat design. The patent protects…
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Manufacturers
Anthem Marine awarded patent for ballast system
The United States Patent and Trademark Office has awarded Anthem Marine patent #11110996 for its innovative ballast system for wake…
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Manufacturers
Anthem announces new dealers
Anthem Boats, recently named to the Boating Industry Top Products list, is expanding its dealership network, adding these new dealers:…
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Manufacturers
Anthem Marine works on aquatic hitchhikers solution
Anthem Marine has been working on ballast issues in the process of trying to crack the code on curbing the…
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