• craigslist_lotvantage

    Craigslist data may surprise boat dealers

    On December 1, 2016, Craigslist, the 16th most popular website in the United States, changed how the boating industry listed ads by enacting a $5 charge/ad. Now, dealers have to allocate a budget and determine if there is an ROI for Craigslist. Prior to the market being paid, dealers could ...

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  • Boot 2017: Water sports take center stage

    It's been another packed day here at Boot Dusseldorf. The halls were even busier today (Sunday) than yesterday as it seems to be the family day here at the show -- lots of people with kids today. That's always good news. Just like back home in the States, Europe is ...

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Product Showcase




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XP Gasoline Treatment 158 x 110_8-8-16am

XP+ Gasoline Treat




  • j-sweet-web560x500

    At the Helm: A Top 100 stronger than ever

    This month we recognize the Boating Industry Top 100 – the best boat dealers in North America. And as we celebrate their success for the 12th time, the dealers on the list are stronger than they have been since before the Great Recession. The Top 100 and Hall of Fame ...

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In This Issue

  • futrell-hot-springs-store-front-610x300

    2016 Editor’s Choice: Futrell Marine

    Futrell Marine Nashville, Ark. One of the most important factors in the Top 100 is how dealers improve. No matter how good a company is, the best recognize that you can always get better. It’s a trait apparent throughout the best dealers on the list, and one that Futrell exemplified ...

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