On the heels of Discover Boating’s audience segmentation and behavior research, which was leveraged to create the recent launch of the Discover Boating brand identity and "See You Out Here" campaign, the organization will be hosting an all-industry webinar on March 30. Participants will learn more about the latest data into the next generation segments to understand behavioral shifts post-pandemic. ...
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IBEX 365 to host webinar this week
IBEX's Anne Dunbar and futurist Jack Uldrich will be hosting an industry webinar on Wed., March 8, titled, Business as Unusual: How to Future Proof Your Business During Transformational Times, originally planned to be part of the 2022 IBEX Industry Breakfast. This webinar will feature an engaging and insightful keynote session by acclaimed global futurist and best-selling author, Jack Uldrich. Uldrich ...
Read More »Registration opens for ABYC, USCG Risk Mitigation Series 3
The United States Coast Guard (USCG) and American Boat and Yacht Council (ABYC) will be hosting the third webinar in their free online USCG/ABYC Risk Mitigation Series, titled “Defect Notification and Product Recalls,” to be held Nov. 9 from 2-4 p.m. EST. In the past year, the USCG/ABYC Risk Mitigation Series has included such topics as “Regulations and Electrification” and “Put the ...
Read More »NMMA to host market entry and expansion webinar
NMMA has invited its members to join trade representatives and marine industry trade specialists from the U.S. Commercial Service, and NMMA Canada president Sara Anghel for a free industry webinar and dynamic discussion on current opportunities for U.S. marine manufacturers in the Australian Pleasure Boat Industry. The webinar is free and will take place on Wednesday, April 13, 2022 at 6 ...
Read More »Industry webinar offers new study insights
The Recreational Boating & Fishing Foundation (RBFF), the Marine Retailers Association of the Americas (MRAA), and the National Marine Manufacturers Association (NMMA) recently shared findings from a comprehensive study conducted by Left Brain Marketing, Inc. with individuals who purchased a boat in 2020 or 2021. The study was fielded to better identify and understand challenges associated with boat shopping and ownership experiences.Left Brain Marketing ...
Read More »ABYC Foundation hosts Marine Trades Accreditation webinar
In January, the ABYC Foundation launched the first official Marine Trades Accreditation Program (MTAP) for schools teaching marine service. A free informational webinar will take place Thursday, Feb. 24, at 12 p.m. EST to review the MTAP program and address questions from administrators and teachers, as well as industry professionals interested in sharing news with their local schools. MTAP is ...
Read More »ABYC announces return of free webinar series
Due to the success of its free informational webinars offered last year, the American Boat & Yacht Council (ABYC) is rebooting the series, starting June 17 with “Fuel System Troubleshooting: Basics of identifying fuel-related engine problems.” The webinar series, which covers a range of technical and business topics, will be offered every third Thursday of the month. “We initially started the ...
Read More »IBEX to host Supply Chain webinar next week
Join IBEX 365 on Thursday, April 29 at 1 p.m. ET for the first webinar in its 2021 series, featuring a live discussion exploring supply chain management in a global, post-pandemic context. Supply chain management is not a specialty any longer, but instead an ecosystem strategy ensuring the competitive advantage. In the last year, the global supply chain consistently made news ...
Read More »Massachusetts Marine Trades Association to host 2021 webinar series
The Massachusetts Marine Trades Association (MMTA) announced it will host a Business of Boating (BOB) webinar series from January to April of 2021. The MMTA has decided to transition from their normal in person Business of Boating conference to a remote BOB webinar series for 2021. The webinar series will allow the MMTA to provide their members with educational opportunities ...
Read More »Grow Boating announces webinar series to help improve findability, SEO
Grow Boating has partnered with Heather Lutz of Findability University to offer a three-part webinar series to help marine industry businesses develop a findability and search engine optimization (SEO) plan to achieve the online results to boost your bottom line. Can your customers find your business online? Does your competition show up in search before you do? What can you ...
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