Tag Archives: apps

Yamaha Marine unveils new outboards app

Yamaha Marine recently announced its new MyYamahaOutboards, a mobile app and web portal that revolutionizes the ownership experience and helps enhance customer satisfaction of Yamaha outboards. MyYamahaOutboards puts essential product and dealer information at owners’ fingertips, including a complete maintenance history for each outboard they own. “MyYamahaOutboards goes the distance, proving every Yamaha outboard has unsurpassed longevity potential, especially when ...

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Boston Whaler, Sea Ray launch new boat owner apps

Two of Brunswick Corporation’s leading boat brands, Boston Whaler and Sea Ray, announced the launch of the “MyWhaler” and “Sea Ray+” apps, designed to improve the boat ownership experience by reducing friction across the entire ownership journey. The apps, which were officially announced during Brunswick’s Next Wave Investor Day in May, punctuate Brunswick’s ACES strategy with an off-board platform that highlights the Company’s ...

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Smart boat: Yes, there’s an app for that

By David Gee In May, Boating Industry received a pitch for a new app aimed at the recreational boating and watersports community. In the first iteration of the app, set to launch in mid-July, the company says sailors, powerboaters, jet skiers, and paddlers will be able to find their “vibe,” create groups, meet new people, learn etiquette, instant message, view ...

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DealerCircle launches new supplier marketplace

DealersCircle, Inc. - a web-based marine industry provider that links the manufacturer, dealer and customer together with its software application - has recently added a new feature to its application: the Supplier Marketplace. “The Supplier Marketplace is our proprietary platform that allows for the incorporation of suppliers’ products right into our DealersCircle application,” said DealersCircle president Scott Davis. “This will ...

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5 technology trends for the boating industry in 2016

Digital is at the heart of our daily operations. As you plan for 2016, an exciting question to consider is, "What technology trends should I be watching this year?" Here are my recommendations: Think of mobile as your first screen. We have been anticipating the rise of mobile for years. But in 2015 more people search and browsed the Internet ...

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