Tag Archives: apps

As NMMA’s full lineup of consumer boat and sport shows launch in January under Discover Boating, each will feature the brand’s identity, extending digitally to provide a more connected experience for attendees and exhibitors with the launch of the Discover Boating Boat Finder. This enhanced, added-value tool – for both consumers and the industry – empowers customers to begin the boat-shopping ...

Boston Whaler recently announced the new Boston Whaler Owners Club, a resource for owners and fans of Boston Whaler to unlock exclusive brand benefits, learn about upcoming events and gain access to a world of information and opportunities. “Boston Whaler has benefitted from an extremely passionate and loyal customer base and keeping that community strong and connected is very important ...

KnowWake, a first-of-its-kind, free waterway navigation app powered by real-time updates from the community, announced the official launch of its Business Portal and KnowWake Ads. With over 8,000 businesses and points-of-interest (POIs) currently available to be claimed, business owners can now increase their visibility and connect with new and existing customers. This B2B tool focuses on mobile-advertising, gaining customer attention ...

Argo Navigation announced a new milestone of 50,000 users across the U.S. and Canada who rely on Argo’s free app for navigation and social boating to improve their experience on the water. Since its initial launch two years ago in September 2019, Argo has experienced tremendous growth in popularity growing to 25,000 in May 2021, and then doubling to 50,000 ...

Scuttlebutt the first, free social media platform designed specifically for the boating community, announced its partnership with Boat Fix to deliver a robust and engaging social media experience, combined with a service that protects a boat owner’s investment. The partnership includes a special offer – users who sign up for the free Scuttlebutt social network and download the free Scuttlebutt app ...

By David Gee We continue our look at new boating apps and platforms. For this latest Q&A, we speak with Wavve Boating Founder and CEO Adam Allore. Boating Industry: Tell us about your day job, previous career, and boating background. Adam Allore: Wavve Boating is my day job! I work with a fine team with a mission to make boating ...

Australian company Deckee announced the official launch of their free app and safe boating platform in the United States. This coincides with a new partnership with the National Safe Boating Council (NSBC), which will see the organizations collaborate on promoting safe boating and responsible boat ownership across America. Deckee, the recommended boating app of the Boating Industry Association (BIA) of ...

Yamaha Marine recently announced its new MyYamahaOutboards, a mobile app and web portal that revolutionizes the ownership experience and helps enhance customer satisfaction of Yamaha outboards. MyYamahaOutboards puts essential product and dealer information at owners’ fingertips, including a complete maintenance history for each outboard they own. “MyYamahaOutboards goes the distance, proving every Yamaha outboard has unsurpassed longevity potential, especially when ...

Two of Brunswick Corporation’s leading boat brands, Boston Whaler and Sea Ray, announced the launch of the “MyWhaler” and “Sea Ray+” apps, designed to improve the boat ownership experience by reducing friction across the entire ownership journey. The apps, which were officially announced during Brunswick’s Next Wave Investor Day in May, punctuate Brunswick’s ACES strategy with an off-board platform that highlights the Company’s ...

By David Gee In May, Boating Industry received a pitch for a new app aimed at the recreational boating and watersports community. In the first iteration of the app, set to launch in mid-July, the company says sailors, powerboaters, jet skiers, and paddlers will be able to find their “vibe,” create groups, meet new people, learn etiquette, instant message, view ...