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Tag Archives: Honda Marine

Boat, marine industry unites in spearheading Hurricane Harvey support effort

Boatbuilders, engine manufacturers, marinas and dealers were united in rescue and support efforts the week following Hurricane Harvey. In a four-day period, many areas received more than 40 inches of rain as a historic storm system meandered over eastern Texas and adjacent waters, causing catastrophic flooding. The industry’s response to the first major hurricane to make landfall in the United ...

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Honda Marine debuts outboard jet models

Honda announced it has launched the jet-driven Honda 40 Jet, 65 Jet and 105 Jet Honda Marine outboard motors. The new lineup of jet-propelled marine motors pairs Honda powerheads with jet drives. All three models offer the same operation as the Honda BF Series of propeller-driven models, with the added benefits of a jet-propulsion system. “The launch of the new Honda 40 ...

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Outboard engine sales continue to surge on the strength of constant innovation

The growth in recreational boating over the past several years has been achieved in large part due to corresponding advances in outboard power. It’s impossible to walk through any consumer boat show these days and not be struck by the overwhelming prevalence of outboard engines. From lightweight portables to behemoth V8s, outboard engines continue to dominate sales figures not just ...

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Honda Marine introduces concept engine at MIBS

Honda Marine introduced a bold concept engine at the Miami International Boat Show. With inspiration from across Honda’s lineup – including automotive, marine and aeronautical – the design concept engine is a blue sky vision for what future marine engines could look like. “The Honda Marine Design Concept Engine is a clear indicator that Honda is committed to the Marine ...

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Honda emphasizing culture, brand as keys to growth

I headed down south earlier this week to spend some time at the Honda Marine media event. Honda hosted a group of boating journalists ahead of its dealer meeting on Lake Lanier, north of Atlanta. The company introduced three new models, which I wrote about earlier. Beyond the products, though, what caught my attention was the attention the company continues ...

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Honda Marine debuts three new 4-stroke engines

Honda Marine has introduced the new BF4 and BF6 4-stroke outboards, along with a redesigned BF5 model. The 127cc 4-stroke, single cylinder engines offer boaters the choice of four horsepower (BF4), five horsepower (BF5) or six horsepower (BF6). All three new engines are available with either a short (15 inch/38 cm) or long (20 inch/51 cm) shaft. “The new Honda ...

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Honda Marine and H2O Sports Manufacturing, LLC bring back Trophy boat brand

On Thursday, Honda Marine, a division of American Honda Motor Co., Inc., and H2O Sports Manufacturing, LLC announced a new agreement to revive the iconic Trophy brand boat to be powered exclusively by Honda Marine engines. Honda Marine is a marketer of a complete range of outboard marine 4-stroke engines. H2O Sports Manufacturing is a boat builder of Clearwater Sport ...

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Saltwater fishing, freshwater pontoon growth translates to outboard engine gains

In the wake of the economic downturn, it was the pontoon boat segment that was the first to bounce back. With a strong focus on performance-oriented boats that accepted greater horsepower, the growth of the pontoon category paralleled a coincident growth in outboard power. More recently, the large saltwater fishing boat market has also bounced back, and like pontoons before ...

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Honda Marine announces spring sales promotion

Honda Marine has announced "The Honda Power Of Boating Celebration," a new sales promotion providing incentives for buyers of a wide range of Honda four-stroke outboard engine models. The promotion, running through June 3, allows buyers to choose between cash incentives or Honda Marine accessories. Buyers can save as much as $700 instantly or choose a stainless propeller and engine ...

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Honda Marine signs OEM agreement with Brig Boats

Honda Marine announced Wednesday a new OEM agreement with Brig USA. Brig Boats  is a manufacturer of foldable and rigid inflatable boats for recreational and professional use. Based in Kharkov, Ukraine, the 25-year-old company recently announced its launch into the U.S. market with two dealers located in Fort Lauderdale, Fla., and Annapolis, Md.. The two companies will showcase their new ...

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