Tag Archives: Volvo Penta

Volvo Penta’s Martin Bjuve named a top Virginia manufacturing leader

Martin Bjuve Volvo Penta

Virginia Business magazine has recognized Volvo Penta of the Americas’ Martin Bjuve as a top leader in manufacturing in its inaugural Virginia 500 Power Listing. From Volvo Penta’s regional headquarters in Chesapeake, Virginia, Bjuve leads the strategic direction and execution of the company’s operations throughout North, Central and South America and Caribbean, covering marine and industrial markets. Bjuve has held a variety of capacities ...

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Volvo Penta develops new digital platforms

Volvo Penta of the Americas

Volvo Penta has announced a number of initiatives aimed at training, informing and arming dealers with the resources needed to better serve shared customers in the field. The new platforms, which consist of online instructor-led training programs and a series of webinars, are geared toward all facets of dealer business including technical training, sales, warranty, parts and service. Spurred in ...

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Volvo Penta names new president

Volvo Penta recently appointed Heléne Mellquist as president of Volvo Penta. Mellquist will replace Björn Ingemanson who recently announced his retirement. Mellquist currently holds the position as President for the European Division at Volvo Trucks. Her career at the Volvo Group began in 1988 and she has held many senior positions at the company. She has also held the position ...

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Volvo Penta supplies PPE to healthcare workers

Volvo Penta is taking action in response to the prevalent need for Personal Protective Equipment (PPE). At two of its North American facilities, the company is producing and distributing this vital protective gear to healthcare workers in the local communities and beyond. The efforts are part of an ongoing initiative from Volvo Group North America which plans to supply thousands ...

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Onboard for outboards

By David Gee The boat buying public is fully on board for outboards. Retail sales increased for the eighth consecutive year in 2019, nearly reaching pre-recession levels with a 13-year high. “We’re seeing the trend in consumer demand for higher performance engines continue with outboard engine sales growth in 2019 led by engines 200hp-plus, accounting for 27% of sales, and ...

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Costa Sunglasses, Volvo Penta partner with MIBS for marine conservation

For the second year in a row, the Progressive Insurance Miami International Boat Show, presented by West Marine, and Costa Sunglasses are partnering in an effort to expand their commitment to conservation, and encourage attendees to join the movement to #KICKPLASTIC at the 2020 show. Additionally, Volvo Penta has come on board to present the Volvo Penta Conservation Stage with free, daily seminars to ...

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Market Trends: Room for everyone

By Adam Quandt Industry leaders across the recreation marine sector regularly preach the importance of selling the experience of boating, rather than just simply selling the product. With generous room aboard and the ever-increasing versatility of both pontoons and deck boats, manufacturers within these segments of the industry are consistently striving to provide the experience of boating to the many ...

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Volvo Penta announces executive leadership appointments

Volvo Penta of the Americas today announced the appointment of Yichen Gu to vice president of parts and accessories, as well as the promotion of Marcelo Puscar to vice president of marketing. The company said the changes will strengthen Volvo Penta’s growing presence in the marine and industrial industries across Canada, U.S., Central and South America. Gu will assume the ...

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It was great at Elevate!

By David Gee How much fun was that?! Our Elevate plan was to create something new and different for the recreational boating industry; a unique, leader-specific, industry-wide, future-driven, smaller-by-design, strategic conference unlike any the industry had ever seen. And we are pleased and proud to say the first-ever Elevate conference went according to plan - and beyond! The event got ...

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Boating Industry names 2019 Top 100 Dealers

Boating Industry announced its 2019 Top 100 dealers at a black tie gala on Nov. 24 in Orlando. “From the thousands of dealers in North America — and hundreds of nominations — these 100 dealers are the best of the best,” said Top 100 Program Director Jonathan Sweet. “This is the 15th year of recognizing the Top 100 and the ...

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