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Tag Archives: Sea Ray

Brunswick closing Brazil Bayliner, Sea Ray factory

Brunswick Corporation (NYSE: BC) announced it will immediately begin to wind down boat manufacturing operations in Joinville, Santa Catarina, Brazil, as it prepares to close the facility.  The operation manufactures certain Bayliner and Sea Ray boat models for the South American market.  Moving forward, this demand will be fulfilled through Brunswick's remaining global boat manufacturing footprint. "The region's continued weak ...

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SureShade hits milestone of 100 boat models in Miami

Scout 380 LXF-1

SureShade, the U.S. designer and manufacturer of patented retractable sunshade systems for the marine industry, has reached a new company milestone of 100 boat models available with SureShade as a factory option or standard feature at the 2017 Miami International Boat Show and Yachts Miami Beach events. Among the 100 boat models featured in Miami, 12 new boat models debuted ...

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Mercury launches inboard joystick control, new engines at Miami event

mercury event

Mercury Marine introduced a bevy of new innovations from joystick control for inboard engines to new racing engines at a media event Wednesday night ahead of the Miami International Boat Show. The growth in popularity of water sports, particularly wake surfing, makes the technology an important addition to the Mercury lineup, Brunswick Corp. Chief Technology Officer David Foulkes said Wednesday. ...

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Sea Ray introduces Sundancer 320

Sea Ray has introduced the The Sundancer 320, which the company says presents a bold new vision for sport cruising by blending the values of a cruiser and a bowrider in one compelling package. The Sundancer 320 will make its world premiere at the Miami International Boat Show from Feb. 16–20, with additional appearances throughout the 2017 boat show season. ...

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Sea Ray facility to open doors to students, spotlight careers in manufacturing Jan. 27

Brunswick Boat Group’s local Palm Coast manufacturing facility will participate in the upcoming Classroom to Careers initiative this coming Friday, Jan. 27. The effort, sponsored by the Flagler County Education Foundation and Flagler County Schools, seeks to provide students with a variety of opportunities to explore careers, especially in industries identified as important to economic development in Flagler County. Partnering ...

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Sea Ray to debut new models in Miami

Sea Ray will unveil a series of new models at the Miami International Boat Show and Yachts Miami Beach. The lineup includes Sea Ray’s entry into the wakesurfing market, a reinvention of the Sundancer sport cruiser, a new L-Class yacht and more. “Sea Ray’s Model Year 2017 lineup is our best yet,” said Sea Ray director of marketing Shelby Kirby. ...

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Sea Ray launches new SLX 400

Sea Ray has introduced its new SLX 400, designed for entertaining and cruising. “The SLX 400 was conceived as the ideal entertaining vessel for socializing with large groups of family and friends, no matter the boaters’ preferred on-water fun,” said Brad Anderson, Sea Ray president of sport boats and sport cruisers.  “It truly is ‘the Entertainer’ not only for Sea ...

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Sea Ray introduces wakesurfing boat SLX-W 230


Sea Ray introduces the new SLX-W 230, a luxury wake sports boat powered by a Mercury Marine V-Drive propulsion system. The new SLX-W was designed to combine wake-shaping capabilities with amenities for all-day coving and comfortable cruising. “This is the ideal boat for active families seeking to maximize their time on the water,” said Brad Anderson, Sea Ray president of ...

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MarineMax to debut Sea Ray SLX-W at Houston Boat Show

MarineMax will be debuting the new Sea Ray SLX-W at the Houston Boat Show on January 6 – 15, at the NRG Center in Houston. According to Sea Ray, the SLX-W is a “revolutionary new sport boat unlike any other that you have experienced. Luxury fit and finish, superior ride and handling, innovative hull design and cutting-edge propulsion technology will ...

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Brunswick reorganizes management for recreational boat group


Two Brunswick Boat Group executives are leaving Brunswick following a reorganization, the company announced Monday. The departure of Tim Schiek, president of the Recreational Boat Group, is effective immediately. Recreational Boat Group CFO Scott Kent will remain in a transitional role, the company said. Neither position will be filled. The move is designed to "sharpen visibility to the market and ...

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