Tag Archives: Statistics

NMMA reports 13-year high for U.S. boat sales in 2020

With heightened interest in outdoor recreation activities and ways to social distance, consumer demand for new boats surged across the country in 2020. The National Marine Manufacturers Association (NMMA), representing North American recreational boat, engine and marine accessory manufacturers, reports that retail unit sales of new powerboats in the U.S. increased last year by an estimated 12% compared to 2019. More than ...

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Boat Trader: 75 percent more women shopping for boats

According to Boat Trader there has been a tidal wave of women shopping for boats from coast-to-coast this summer. Reports of banner-year boat sales have been making national headlines and Boat Trader's latest data suggests the surge is partially due to women and mothers sequestered with kids, who have quickly directed their family and friends to the waterfront for some much-needed ...

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May sets records in growth for new boat sales

The NMMA reports new boat sales rebounded sharply in May, up 59% compared to April, and up 9% from pre-pandemic levels on a seasonally-adjusted basis. Total sales in May were the highest they’ve been in a decade with upticks across all segments. Leading the growth were PWCs, saltwater fishing boats, and jet boats, which account for 41% of new boat ...

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RBFF announces findings of 2020 Special Report on Fishing

The Recreational Boating & Fishing Foundation (RBFF) announced the findings of the 2020 Special Report on Fishing, noting participation is still on the rise. The Outdoor Foundation and RBFF-produced report, now in its 10th year, provides insights into demographics, the “leaky bucket,” perceptions of fishing and more. “Thanks to the strong improvements in recruitment and reactivation, fishing participation is up again ...

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NMMA: Manufacturing picks up in May, PWC sales surge

New data from the NMMA shows a pickup in manufacturing activity in May with seasonally adjusted wholesale shipments of outboard engines, PWCs, wake sport boats, and jet boats seeing increases ranging from 19% to 160% compared to April when business productivity was halted due to the pandemic. Data also shows an unprecedented increase in personal watercraft (PWC) seasonally adjusted sales ...

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NMMA reports marine CEOs more confident in Q4

Business confidence among marine manufacturer CEOs increased in the fourth quarter with 88% of marine CEOs saying current conditions were stable or expanding (56% and 32%, respectively), compared to 76% (51% stable and 27% expanding) in the third quarter. The report comes from NMMA's Marine CEO Sentiment Survey for Q4 2019 that includes insights on a quarterly basis from senior executives at ...

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Outboard engine sales reach 13-year high

The first section of NMMA’s 2019 U.S. Recreational Boating Statistical Abstract, Outboard Engine Sales Trends report, is now available in the Statistics section of NMMA.org. The Outboard Engine Sales Trends report examines outboard engine retail sales, which increased for the eighth consecutive year in 2019, nearly reaching pre-recession levels with a 13-year high. “We’re seeing the trend in consumer demand for higher ...

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RBFF announces new research for anglers

The Recreational Boating & Fishing Foundation (RBFF) announced the release of new research, Actionable Strategies for Angler Recruitment, Retention and Reactivation (R3). With support from the Multi-state Conservation Grant Program, RBFF worked with Responsive Management to conduct national surveys and focus groups with U.S. residents and R3 professionals, with the intent of developing actionable strategies for angler R3. With key recommendations, RBFF aims ...

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NMMA: New powerboat registrations down slightly through August

NMMA’s New Powerboat Registrations Report has been updated with data through August. New powerboat sales were down slightly (0.9%) on a rolling 12-month year-over-year basis and down 2% on a rolling three-month year-over-year basis through August. Total new units sold to date in 2019 reached 274,200 and by year-end are expected to be on par with or slightly below 2018. “Despite ...

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NMMA: New powerboat registrations up 4.4 percent through November

According to NMMA's New Powerboat Registrations Report, preliminary data for November 2018 shows registrations of new powerboats were up 4.4 percent on a rolling 12-month year-over-year (R12M YOY) basis.Registrations of new powerboats increased for all segments on a rolling 12-month YOY basis through November.  Tow boats led R12M YOY growth (up 10.3 percent), followed by personal watercraft (up 8.4 percent) and ...

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