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Tag Archives: Polaris

Marine manufacturers take action against COVID-19

By Adam Quandt Throughout the ever-evolving novel coronavirus outbreak, many marine industry manufacturers are making the decision to temporarily halt production, in an effort to keep employees safe. Last week, Brunswick Corporation announced it was suspending production at certain of its propulsion and boat operations over the next few weeks in response to the impact of the coronavirus (COVID-19). A ...

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Market Trends: Room for everyone

By Adam Quandt Industry leaders across the recreation marine sector regularly preach the importance of selling the experience of boating, rather than just simply selling the product. With generous room aboard and the ever-increasing versatility of both pontoons and deck boats, manufacturers within these segments of the industry are consistently striving to provide the experience of boating to the many ...

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Marquis Yachts announces new strategic vision

As part of the recent sale of its Larson Boat assets to Polaris Industries, the Pulaski, Wisconsin builder of Marquis, Carver and Lexus Yachts has announced a strategic reorganization. Under the guidance of President and CEO, Rob Parmentier, the company will now concentrate exclusively in the luxury yacht segment through its continued expansion of the Carver Yachts brand and relaunch ...

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Polaris purchases Larson Boat Group

In a recent letter to dealer partners, Rob Parmentier, president and CEO of Marquis-Larson Boat Group announced that the Larson Boat Group has been sold to Polaris Industries. "The sale of the company, means production will move and take place at another facility," Parmentier said in the letter. "The moving of materials and assets will begin, immediately." The letter also ...

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Polaris partners with Fishing League Worldwide

Fishing League Worldwide (FLW), the world’s largest tournament-fishing organization, and Polaris Industries Inc. announced  a strategic partnership that will extend and expand the outdoor brands’ complementary relationship. The terms of the agreement were not disclosed. The partnership leverages both companies’ consumer base, market presence and industry expertise, and will include collaboration across the organizations as well as enhanced activation and ...

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Polaris enters boating industry with Boat Holdings, LLC acquisition

Polaris Industries Inc. has signed a definitive agreement to acquire Boat Holdings, LLC, a boat manufacturer owned by the Vogel family, management and Balmoral Funds, in an all-cash transaction valued at a net present value of approximately $805 million. Polaris also expects that approximately $100 million NPV of future net tax benefits will accrue to the combined company. When adjusted ...

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