MasterCraft
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Features
Workplace Culture is Marine Manufacturing’s Ultimate Retention Tool
Workplace culture is critical for keeping employees happy and focused on their job. In this article, we speak with a…
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News
MasterCraft and RealTruck Partner on New Project
In celebration of America’s 250th anniversary, MasterCraft Boat Company and RealTruck announced a new collaboration featuring a reimagined and customized…
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MasterCraft Expands Dealer Network with Next Level Marine
Towboat brand MasterCraft Boat Company, a MasterCraft Boat Holdings, Inc. subsidiary, recently announced that Next Level Marine has joined the…
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News
MasterCraft Hosts Fourth Annual Surf to Save Lives Campaign
MasterCraft Boat Company announced the return of its Surf to Save Lives initiative for its fourth consecutive year. For 2026,…
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MasterCraft Expands Partnership with Northwest Boat Sports
MasterCraft Boat Company recently expanded its partnership with Northwest Boat Sports, Inc., a recognized MasterCraft dealership, to strengthen its presence…
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MasterCraft Hosts 4th Annual Rule the Water Tour
MasterCraft Boat Company announced the return of its nationwide Rule the Water Tour, a hands-on demo experience designed to bring…
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News
MasterCraft Opens Boat Town New Braunfels
MasterCraft Boat Company, a subsidiary of MasterCraft Boat Holdings, Inc, announced the opening of Boat Town New Braunfels, a new…
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News
MasterCraft Adds The Boat Shack to Dealer Network
MasterCraft Boat Company, a MasterCraft Boat Holdings, Inc. subsidiary and towboat brand, announced that The Boat Shack will join the…
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News
MasterCraft Boat Holdings and Marine Products Corp. to Combine
Performance and leisure powerboats manufacturer MasterCraft Boat Holdings, Inc. (“MasterCraft”) and Marine Products Corporation (“Marine Products”), a manufacturer of recreation…
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MasterCraft adds dealer in Washington
Northwest Inboard, which has served the towboat community across western Washington for more than a decade, will be the exclusive…
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News
Sun Tracker ranked highest in sales call effectiveness study
Bass Pro Shops' Sun Tracker dealers ranked highest, followed by MasterCraft’s Crest, BRP’s Sea-Doo, Winnebago’s Barletta and Brunswick’s Harris pontoon…
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News
MasterCraft expands international dealer network
MasterCraft welcomes two new dealerships in Mexico and three in Germany.
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MasterCraft reinforces responsible wakesurfing commitment
MasterCraft Boat Company has reaffirmed its commitment to promoting responsible wakesurfing practices and protecting waterways.
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News
MasterCraft partners with Idaho dealer
MasterCraft recently partnered with Hagadone Marine Center, located on the north shore of Lake Coeur d’Alene.
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News
Market Trends: Wakesurf segment driven by versatility and simplicity
With new technology, versatility, and an emphasis on fun for all ages, the wakesurfing segment continues to ride a wave…
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MasterCraft launches annual Surf to Save Lives campaign
The campaign unites the watersports community to raise funds for St. Jude Children’s Research Hospital.
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News
MasterCraft reports 2025 Q3 results
For the third quarter of fiscal 2025, MasterCraft reported consolidated net sales of $76 million, down $8 million from the third quarter of fiscal…
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News
Performance Marine Watersports brings MasterCraft to Lake of the Ozarks
Performance Marine Watersports now offers MasterCraft models designed for both size-restricted lakes and yacht-certified vessels built to handle the rougher…
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News
MasterCraft Boats of Utah adds location
MasterCraft Boats of Utah opens a new location in St. George, Utah, and will host grand opening celebrations at the store and…
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News
MasterCraft announces CFO transition
MasterCraft has announced that Chief Financial Officer Tim Oxley will retire from the company, and succeeded by Scott Kent.
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