The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure to look for the BI Weekly 5 every week on BoatingIndustry.com.
1. Texas flooding leads to lake closures
Heavy rains in Texas have prompted safety concerns and resulted in the closure of several lakes around the state, including Lake Worth and Lake Bridgeport near Dallas and Lake Travis in Austin, among others.
2. NMMA urges industry to comment on new RFS proposal
The Environmental Protection Agency has opened its public comment period on its proposed increase to the 2017 Renewable Volume Obligations (RVO) as part of the Renewable Fuel Standard, and the National Marine Manufacturers Association is urging its members to submit formal comments about the proposal.
According to NMMA, the proposal would increase the amount of E15 that must be sold next year (by at least 700 million gallons), “putting countless Americans at risk of misfueling with a prohibited fuel.”
3. San Diego International Boat Show returns next week
The 2016 San Diego International Boat Show, June 16-19, will feature an additional 50 boats in a larger display area, show organizers said.
More than 200 vessels will be docked in the marina and parked on land. Several vessels will also be making their West Coast debuts at the 2016 San Diego International Boat Show.
4. New York passes new BWI rules
The New York state legislature has passed a bill tying driving and boating while intoxicated violations together.
Under previous state law, they were considered unrelated offenses. The bill passed this week directs that judges “shall consider any prior convictions” when sentencing such defendants.
5. Build social relationships with influencer marketing
One of the best ways to spread your message across social media is by leveraging influential people that have a large number of followers that they can leverage to take action.
This article from MarketingProfs points out some of the benefits of reaching those important influencers.