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Tag Archives: Evinrude

Evinrude to sponsor MLF Bass Pro Tour

Evinrude announced today that it has signed on as a sponsor of the new Major League Fishing (MLF) Bass Pro Tour and will be the title sponsor of the series’ Stages in 2019.   The partnership is especially fitting because it brings together an iconic name that originated 110 years ago with one of bass fishing’s hottest brands today in MLF. ...

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Boating Industry names Mark Schwabero Mover and Shaker of the Year

TAMPA, Fla. - Mark Schwabero, Chairman and CEO Brunswick Corp., has been named the 2018 Boating Industry Mover & Shaker of the Year. Boating Industry Editor-in-Chief Tim Hennagir presented Schwabero with the award during the IBEX Industry Breakfast Tuesday morning at the Tampa Waterside Marriott Hotel. “The 8th annual Movers & Shakers Awards recognizes leaders who haven't been afraid to take chances ...

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2018 Boating Industry Movers and Shakers

The 8th annual Movers & Shakers Awards recognize leaders who haven’t been afraid to take chances in rethinking the way they do business, while embracing the challenges facing the marine industry. These leaders are people whose initiative and drive shake up and better their companies and the entire industry. From product entrepreneurs to advocacy champions to leaders who continue to ...

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Evinrude E-Tec G2 engine data integrated into Navico chartplotters

Evinrude has partnered with Navico, the parent company of Lowrance, Simrad, and B&G to create an integrated experience for consumers using the Lowrance and Simrad navigation and sonar products with Evinrude E-TEC G2 engines. Creating a seamless experience for Evinrude E-TEC G2 and Navico digital display end-users, a new software update for select Navico displays allows Evinrude E-TEC G2 engine ...

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Lakeside Motor Sports opens new marine facility

Michigan’s Lakeside Motor Sports — a Boating Industry Top 100 dealer — recently unveiled its new 50,000-square-foot marine showroom and service facility, which is now complete and open for business. The new facility was constructed across the street from their currently operating powersports facility. “This expansion represents our continued investment back into our community to make it better for everyone. Our vision of ...

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Evinrude wins Wisconsin Business Friend of the Environment Award

Evinrude has received the ‘Business Friend of the Environment’ award presented by Wisconsin Manufacturers and Commerce, the state’s chamber of commerce and largest business trade association. The company was recognized for their environmental innovation after successfully implementing an advanced energy recovery system for its Outboard Engine Endurance Test Center. Evinrude accepted the Business Friend of the Environment award today at ...

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Evinrude appoints new marketing, international business development vice president

Evinrude has announced the appointment of Nando Zucchi as vice president of marketing and international business development. In his role, Zucchi will spearhead initiatives leveraging the company’s existing team of global marketing and international business development professionals to drive recognition and build strong partnerships enabling the continuation of Evinrude’s position as a leading innovator in outboard engines, the company stated ...

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BRP acquires Alumacraft, creates new BRP Marine Group

Evinrude announced today that it is now a part of the newly established BRP Marine Group. Tracy Crocker, Senior Vice-President and General Manager of Evinrude since 2017, has been appointed President of the Group, effective immediately. Crocker will be responsible for the strategic direction and operations of the BRP Marine Group while maintaining his active role at Evinrude. Evinrude, an ...

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Evinrude adds four new boat building partners

Evinrude announced the continued expansion of its network by signing four new premium boat builders to its portfolio in the first quarter of fiscal 2019.   The list of acclaimed builders now supporting Evinrude includes Vexus Boats, Steiger Craft, Composite Research and Southport Boats. Each builder has signed agreements with Evinrude to supply its E-TEC outboard engines.   “We are continuously ...

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Outboard engines: More than meets the eye

Engineering and technology are pushing the outboard engine category on a trajectory toward even greater market domination Visitors to the Miami International Boat Show can be forgiven for feeling just a little snow blind this year.  While North America’s largest consumer boat show is always a place to spot emerging trends and glimpse the unusual, the overall consensus is that it ...

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