Tag Archives: Brunswick

Mastervolt, Whale to join Advanced Systems Group EMEA portfolio

Brunswick Corporation’s Advanced Systems Group announced that both Mastervolt and Whale will become part of the Advanced Systems Group EMEA (ASG EMEA) portfolio, joining the largest and most complete parts and accessories businesses in the global marine and mobile industries. With this announcement, ASG EMEA now brings together 13 brands in power management, digital control and monitoring, electrical components, networked devices ...

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Brunswick Corporation reports record Fort Lauderdale International Boat Show

Brunswick Corporation announced a record-breaking performance at the 2021 Fort Lauderdale International Boat Show (FLIBS) with record sales, units, and share gains from many of Brunswick’s brands. Some of the many notable outcomes from the four-day event were: For the fourth consecutive year, Mercury Marine had more outboard engines on display in Ft. Lauderdale than any other manufacturer, accounting for more ...

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The show goes on in Fort Lauderdale

By David Gee Big boats, big crowd, big show, big bucks. Sold out. Unprecedented demand. Historic backlogs. Customer boats standing in as show boats. Eight miles of walking the docks. That was Day 2 of the Fort Lauderdale International Boat Show with the Boating Industry team. The day began in a slightly unusual fashion for me. I was invited to ...

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Brunswick reports strong increases for Q3

Brunswick logo

Brunswick Corporation recently reported results for the third quarter of 2021. "We delivered our fifth consecutive quarterly record for adjusted operating earnings and adjusted EPS through robust operational performance, successful mitigation of supply chain challenges, and controlling costs and net inflation throughout the enterprise," said Brunswick Chief Executive Officer David Foulkes. "Despite challenging comparisons to last year, retail demand for ...

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Keith Yunger named President, Sea Ray Boats

Sea Ray names new president

Brunswick Corporation has named Keith Yunger as president of its Sea Ray boat brand, effective immediately. Yunger has been with Brunswick Corporation for 16 years in several leadership roles, including president of the Bayliner brand, and most recently, president of the Venture Group, which includes Brunswick’s Bayliner, Heyday, Quicksilver and Uttern brands. Steve Langlais, who has served as Sea Ray ...

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Freedom Boat Club accelerates northeast expansion

Freedom Boat Club logo

Freedom Boat Club has acquired its Freedom Boat Club of Connecticut franchise operation and territory from the current owners. The acquisition includes all current Connecticut-based locations, as well as the rights to expand and build new club locations in the territory. Currently, there are seven Freedom Boat Club locations across the Connecticut coastline from Stamford to Mystic, with plans for continued ...

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Industry donations support RBFF’s Vamos A Pescar Education Fund

As part of its continual commitment to democratize the boating experience, Brunswick Corporation has made a sizeable donation to the George H.W. Bush Vamos A Pescar Education Fund in honor of Hispanic Heritage Month. The donation will help expand fishing and boating access to Hispanic communities who have traditionally been underrepresented in these activities. “We’re grateful for Brunswick’s support of the Education Fund’s mission,” said Rachel ...

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Brunswick Corp. again named to Forbes World’s Best Employers list

Brunswick logo

For the second consecutive year, Brunswick Corporation (NYSE:BC) has been named by Forbes and Statista to the 2021 list of World’s Best Employers. Thousands of global companies were surveyed for this honor and Brunswick was ranked in the top 15% of all organizations (No. 116 of 750 organizations selected), and in the top 10 companies in the world within the Engineering ...

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Brunswick partners with dealer texting provider Kenect

Brunswick Corporation's dealer services team, Brunswick Dealer Advantage, announced it has partnered with Kenect to provide Brunswick dealers with exclusive pricing on Kenect’s texting solutions that include business texting from your main number, text-to-pay, live video chat, online review generation, and text web leads.  “Brunswick Dealer Advantage is committed to offering Brunswick dealers with more options to strengthen their businesses, ...

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Boston Whaler names new president

Brunswick Corporation recently announced that Kris Neff has been named president, Boston Whaler and Nick Stickler has been appointed vice president of category management and strategic planning at Mercury Marine. Both announcements are effective immediately. Neff joined Brunswick in 2005 and over the past 16 years, has excelled in a variety of roles of increasing responsibility across many divisions. Most ...

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