Statistical Surveys
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Features
The tow boat category continues to post year-over-year sales growth
“Same old, same old” can be a fine state of affairs, especially if you sell tow boats. For the past…
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Features
Freshwater fishing generates steady profits for manufacturers, dealers
If there’s one constant in the recreational boating industry, it’s that freshwater fishing boats always manage to sell. Even at…
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Features
Outboard engine sales continue to surge on the strength of constant innovation
The growth in recreational boating over the past several years has been achieved in large part due to corresponding advances…
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April 2017
PWC market targets Millennials with new features, products
Since the very beginning the personal watercraft industry has bucked convention and marched to its own drummer. Back when boats…
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Features
Using data to improve your sales and marketing
Ask many small business owners in the marine industry how they study trends in their market and you’ll hear a…
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Features
Deck boats continue to appeal to boaters
Seating more passengers than a bowrider and easier to tow than a pontoon, deck boats continue to appeal to boaters…
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April 2016
PWC makers build stable, reliable products at accessible price points
The personal watercraft segment by nature is one that breeds an atmosphere of enthusiasm. That enthusiasm is matched by personal…
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Statistical Surveys says boat sales up in 2015
Recent data suggests boat sales will continue to grow in 2015 and 2016, according to Tom Walworth, general manager at…
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