Tag Archives: Sea Ray

Brunswick reports record showing at Cannes Boat Show

Cannes Boat Show

Brunswick Corporation and its brands just completed a record showing at the Cannes Boat Show according to a company press release. Mercury Marine showcased its new 600hp V12 Verado for the first time in Europe and reported more than double the number of outboard engines at the show than its closest competitor during the six-day event. In addition, Sea Ray ...

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Boston Whaler, Sea Ray launch new boat owner apps

Two of Brunswick Corporation’s leading boat brands, Boston Whaler and Sea Ray, announced the launch of the “MyWhaler” and “Sea Ray+” apps, designed to improve the boat ownership experience by reducing friction across the entire ownership journey. The apps, which were officially announced during Brunswick’s Next Wave Investor Day in May, punctuate Brunswick’s ACES strategy with an off-board platform that highlights the Company’s ...

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Sea Ray’s SLX 400 Outboard offers new Verado V12 engine options

The Sea Ray SLX 400 Outboard will soon be available with the newly released twin 7.6L V12 600hp Verado outboard engines. Offered as an optional engine upgrade, the 600hp Verado outboard delivers extraordinary range and power encouraging boaters to venture farther to new destinations. With reimagined performance from Mercury, the SLX 400 Outboard will leverage the unwavering strength of the ...

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Sea Ray launches Seas & Greetings virtual gift guide

Sea Ray Christmas photo contest

Sea Ray is kicking off the holiday season with a brand-new promotion. During Seas & Greetings, Sea Ray will host an online photo contest leading up to 25 days of giveaways. In addition, Sea Ray will introduce a brand-new Virtual Gift Guide and present a series of watch parties on Facebook for virtual holiday events. The Seas & Greetings Photo ...

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The show is on!

By David Gee It's on. The Miami International Boat Show has officially begun. Or to be more accurate, the Progressive Insurance Miami International Boat Show, presented by West Marine, is underway. 2020 marks the 79th year of the five-day show which occupies an important part of the boating industry's annual calendar. Speaking of the calendar, it doesn't hurt to hold ...

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Market Trends: Room for everyone

By Adam Quandt Industry leaders across the recreation marine sector regularly preach the importance of selling the experience of boating, rather than just simply selling the product. With generous room aboard and the ever-increasing versatility of both pontoons and deck boats, manufacturers within these segments of the industry are consistently striving to provide the experience of boating to the many ...

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Sea Ray unveils new SLX-R 400e

Sea Ray is debuting the brand-new SLX-R 400e Outboard featuring cutting-edge technology paired with high- performance propulsion, elevated design elements and the orchestrated excellence of the SLX 400 at the Consumer Electronics Show in Las Vegas. “CES presents a unique opportunity to debut the new SLX-R 400e in front of an audience that will truly appreciate its beauty, capabilities and ...

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Sea Tow Foundation names winners of inaugural National Boating Industry Safety Awards

The Sea Tow Foundation recently announced winners of its inaugural National Boating Industry Safety Awards at Boating Industry's Elevate Summit in Orlando. The awards were sponsored and judged by the newly established National Sober Skipper Advisory Council and funded through a grant from the Sport Fish Restoration & Boating Trust Fund which is administered by the U.S. Coast Guard. They ...

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Brunswick sets records at FLIBS 2019

Brunswick Corporation announced that its Sea Ray, Boston Whaler and Mercury Marine brands have set multiple records during the 2019 Ft. Lauderdale International Boat Show.  Sea Ray, which launched a new 320 Sundancer Coupe at Ft. Lauderdale, saw an 80% increase in show sales from a year ago. Brunswick said Boston Whaler continues to benefit from significant year-over-year sales growth ...

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Final day at FLIBS

Fort Lauderdale International Boat Show

By David Gee On our last day at the Fort Lauderdale International Boat Show, managing editor Adam Quandt and I had an interesting conversation with our Uber driver on the way to the show. I'll share a bit of it. Uber driver: So you're going to the big boat show, huh? Us: Yep. Uber driver: Are you going to buy ...

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