Tag Archives: nmma

Boat Finder explained in latest Marine Minute

Ahead of the 2023 Discover Boating boat show season, NMMA launched the digital platform, Discover Boating Boat Finder. NMMA’s vice president of strategy, Alisdair Martin, walks through this new platform in the latest episode of Marine Minute. Key highlights include: Modern search functionality, users can efficiently isolate brands and models that match their very specific needs, getting them to their desired product ...

Read More »

NMMA Canada president Sara Anghel steps down

NMMA announced today that Sara Anghel, NMMA Canada president, is moving on from the Association after accepting the role of President/CEO for the Greater Toronto Hotel Association. She will remain onboard at NMMA through December 7.Anghel has been with the NMMA for nearly 15 years, starting as Vice President of Government Affairs for NMMA Canada before becoming NMMA Canada President.“Sara ...

Read More »

NMMA seeks nominations for 2023 Freedman Award

Nominations are being accepted for the 2023 Alan J. Freedman Memorial Leadership Award. Recipients of the NMMA's Freedman Award are individuals who have made outstanding contributions to the marine accessories industry through leadership, creativity and personal motivation.  The following are categories for consideration: Marine aftermarket or OEM manufacturerMarine representativeMember of marine-focused mediaBoat dealerMarine distributorMarine trade association staff person To nominate ...

Read More »

Discover Boating campaign brings in new boaters

Last spring, Discover Boating set out to engage the next generation of boaters while continuing to retain newcomers and legacy boaters through its ‘See You Out Here’ campaign. Supported by a comprehensive marketing strategy, the campaign made an impact in attracting younger, more diverse boaters as demonstrated by the 145% increase in website visitors ages 18-44 and 31% increase in female users compared to ...

Read More »

Outdoor recreation leaders to host economy webinar Nov. 9

Outdoor Recreation stakeholders are invited to join the Outdoor Recreation Roundtable (ORR), National Marine Manufacturers Association (NMMA), and the larger outdoor recreation industry on Wednesday, November 9 at 12 p.m. ET, for a webinar presentation on new data of the impact of the outdoor recreation economy.Last year was a once-in-a-generation year for the outdoor recreation economy. The webinar will highlight new data from ...

Read More »

NMMA Canada Hall of Fame calls for nominations

Nominations are now being accepted for the 2023 NMMA Canada Hall of Fame. Inductees in the NMMA Canada Hall of Fame include those who have, or those who continue to, generate substantial and lasting contributions toward the advancement of the marine industry. The due date for nominations is November 15. The 2023 NMMA Canada Hall of Fame inductee will be ...

Read More »

Industry members continue hurricane relief efforts

Following the devastation of Hurricane Ian, the marine industry has offered its support to those affected across Florida in an effort to assist the community in returning to some sense of normalcy. The Mercury Racing division of Brunswick Corp has launched a fund-matching and fundraising Hurricane Ian Relief program to support the Cape Coral and Fort Myers, Florida communities. The ...

Read More »

Discover Boating to launch Boat Finder app for 2023 shows

As NMMA’s full lineup of consumer boat and sport shows launch in January under Discover Boating, each will feature the brand’s identity, extending digitally to provide a more connected experience for attendees and exhibitors with the launch of the Discover Boating Boat Finder. This enhanced, added-value tool – for both consumers and the industry – empowers customers to begin the boat-shopping ...

Read More »

NMMA team visits Syntec, Yamaha

The National Marine Manufacturers Association (NMMA) team spent time in Georgia last week visiting two member company facilities, including Syntec Industries in Rome and Dalton, as well as Yamaha Motor Manufacturing Corporation of America, located in Newnan. Long time members of the NMMA, Syntec Industries offers the most extensive collection of carpets, resilient flooring, LVT, steering wheels, and other market-specific ...

Read More »

IBEX to host online Industry Breakfast, Innovation Awards Experience

IBEX 2020

The annual Industry Breakfast typically kicks off the International BoatBuilders' Exhibition and Conference (IBEX) but due to IBEX's cancellation this year due to Hurricane Ian, the Industry Breakfast program has been transitioned to an online event. This all-industry online event will take place on Thursday, Oct. 20 at 10:30 a.m. ET.The agenda includes: Opening Welcome by Anne Dunbar, IBEX Show ...

Read More »