Tag Archives: nmma

National media continue to boost boating

NMMA's summer PR efforts continue to make waves in the news, raising awareness about the benefits of boating and shining a spotlight on the U.S. recreational boating industry. Over the weekend, Fox Business did a feature story, First-time boaters lead boat boom, reporting on record demand for boating since the outset of the pandemic and highlighting boating as a top choice in outdoor ...

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NMMA names new VP of marketing

NMMA announced the hire of Kevin M. Williams as vice president of marketing. In this new role created in support of the NMMA’s strategic plan to expand the market for recreational boating, Williams will oversee the industry's Discover Boating campaign and the integration of the Discover Boating brand with boat shows. This includes all of NMMA’s paid media, digital marketing, ...

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NOAA designates Lake Michigan’s Shipwreck Coast a National Marine Sanctuary

The National Oceanic and Atmospheric Administration’s (NOAA) Office of National Marine Sanctuaries recently announced the designation of the Wisconsin Shipwreck Coast National Marine Sanctuary. The area on Lake Michigan in Wisconsin has been under consideration for national marine sanctuary status since 2014. The sanctuary will make up 962-square-miles in Lake Michigan on the Wisconsin side and will protect 36 shipwrecks. The ...

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Industry mourns loss of Ken Lovell

NMMA is mourning the loss of industry veteran, Maxey Kenneth “Ken” Lovell, who passed away recently. A longtime partner of the NMMA and champion for recreational boating, Ken served as Executive Director of the Boating Trade Association of Metropolitan Houston (BTAMH) for more than three decades. Ken began his career in the boating industry in 1976 when he opened Lovell Marine Sales ...

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NMMA accepting nominations for 2021 Hall of Fame Award

Nominations are being accepted for the 2021 NMMA Hall of Fame Award through August 4th. As the Association’s most prestigious recognition, the annual Hall of Fame Award honors those who have generated or continue to make substantial and lasting contributions toward the advancement of the marine industry. The Hall of Fame Award will be presented during the IBEX Industry Breakfast in Tampa, ...

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U.S. boat exports down sharply

U.S. recreational boat exports sharply down

The Boat and Engine Exports and Imports section of NMMA’s 2020 U.S. Recreational Boating Statistical Abstract is now available. This report examines 24 years of historical data on the different categories of recreational boats and marine engines imported to and exported from the U.S. each year. Key insights from the report include: U.S. exports of recreational boats regressed to 1999 levels with ...

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NMMA recognizes boat dealers with Customer Satisfaction Index Awards

NMMA CSI Awards logo

The National Marine Manufacturers Association (NMMA) announced boat dealer recipients of the 2020 Marine Industry Customer Satisfaction Index (CSI) Awards. The 2020 CSI Awards honor 1,497 dealers for customer satisfaction excellence in sales and 1,035 for excellence in continued service. For the fifth consecutive year, NMMA is using dealer satisfaction data collected through the Marine Industry CSI program to recognize ...

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Promoting safe boating practices

The NMMA is reminding all of us we can all help promote safe and responsible boating practices ahead of the upcoming Fourth of July weekend, and then throughout the summer and even year-round. Discover Boating will be sharing the following safety resources with boaters via social channels this week -- consider sharing this content with your customers as well:  Boating Safety ...

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Arkansas Governor announces Office of Outdoor Recreation

Arkansas Governor Asa Hutchinson recently announced that the state will create an Office of Outdoor Recreation (OREC) within the state’s Department of Parks, Heritage and Tourism (ADPHT). The new office will be focused on developing new opportunities to showcase the state’s wide variety of outdoor activities, including boating, trail activities, and cycling. Arkansas is among the first southern state to ...

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Entries open for IBEX Innovation Awards

IBEX 2021 Innovation Awards

New product entries for the 2021 IBEX Innovation Awards are being accepted now through August 13. This year's awards will be presented during the industry breakfast taking place on the opening morning of IBEX - Tuesday, September 28 - at the JW Marriott Tampa Water Street Hotel. Tickets are available for purchase during IBEX registration. All product entries can be ...

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