Consumers remain confused about the multiple fuel product offerings in the marketplace, says a new study commissioned by the Outdoor Power Equipment Institute (OPEI) and conducted online by The Harris Poll among over 3,000 U.S. adults. The study, which has been conducted annually for seven years, shows lack of education, inadequate labeling and dangerous marketing tactics around new fuel products, ...
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EPA officially approves year-round sale of E15
The Environmental Protection Agency (EPA) formally approved a rule allowing the year-round sale of fuel with 15% ethanol (E15). NMMA and its coalition partners repeatedly voiced opposition to EPA’s proposal leading up to the announcement, calling the rule legally dubious and a direct threat to consumer safety. In response, NMMA president, Thom Dammrich stated, “While deeply disappointing, today’s announcement comes ...
Read More »Gevo signs agreement with Musket Corporation to supply isobutanol for gasoline blending
Gevo, Inc. (NASDAQ:GEVO), announced today that it has entered into an agreement with Musket Corporation to supply isobutanol for blending with gasoline. Musket is a national fuel distributor under the umbrella of the Love’s Family of Companies. Initial target markets are expected to include the marine and off-road markets in Arizona, Nevada and Utah. The supply program is expected to begin ...
Read More »Make sure your customers are fueling smart this season
As the summer boating season officially begins, we need to do everything we can to make sure customers are having the most safe and enjoyable time on the water possible. They can’t do this if they have to spend their season in the service department. It is imperative that boat businesses do everything they can to educate customers on what ...
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