Tag Archives: Marine Retailers Association of the Americas

‘Get On Board’ campaign offers new social toolkit content

Discover Boating has updated its online toolkit with new visual assets, including a new boating video and social content for industry stakeholders to help amplify the "Get On Board" campaign launched in conjunction with Take Me Fishing. The movement and organization asks the industry to join together and keep boating and fishing top of mind during these last days of summer while also providing ...

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NMMA, MRAA form strategic partnership to expand Discover Boating

NMMA and MRAA today announced the merger of Grow Boating, Inc. into NMMA as part of a redefined strategic partnership between the two organizations. In addition, NMMA in Canada will work with the U.S.-based NMMA and MRAA to develop coordinated campaigns supporting a more unified North American brand.The efforts are designed to better-amplify and expand Discover Boating as the marine ...

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MRAA opens 2020 Dealer Week registration

The Marine Retailers Association of the Americas opened dealer registration for Dealer Week 2020, to be held Dec. 8-11 in Austin, Texas. Dealer Week is a three-and-a-half day educational and networking event designed to give dealers insights, strategies, best practices and business solutions to help them strengthen their businesses. The annual conference of the MRAA, Dealer Week has hosted as ...

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Boating United, BoatPAC launch new website

The recreational boating community – led by NMMA and the Marine Retailers Association of the Americas (MRAA) – announced that the Boating United grassroots advocacy website has been transitioned to a new, more robust platform called SparkInfluence. The new Boating United website – which is now home to BoatPAC as well – will allow the community to be more effective in its virtual advocacy ...

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NMMA, MRAA pen joint letter in response to COVID-19 pandemic

The National Marine Manufacturers Association and the Marine Retailers Association of the Americas recently joined forces in response to the ever-evolving COVID-19 pandemic sweeping across the globe. In the letter, leaders of both organizations call for the recreational boating industry to take action now to prepare for the challenges that come. The statement specifically calls on lenders to offer loan ...

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NMMA, outdoor recreation partners champion industry stimulus needs

NMMA said it is actively working in partnership with marine industry stakeholders and the Outdoor Recreation Roundtable (ORR) to call on Congress and the administration to address imminent needs of the recreational boating and broader outdoor recreation industry in forthcoming federal relief packages to support small businesses and protect employees. In a letter to congressional leadership, NMMA was joined by the ...

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MRAA launches COVID-19 resource for boat dealers

In the first of a multi-step plan to support marine dealers with their response to the coronavirus and ensuing economic challenges, the Marine Retailers Association of the Americas (MRAA) has launched a webpage with resources for the industry to tap into. The page will be updated daily with new resources as they become available. “If you’re like our team, you ...

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MRAA approves ACMA Resolution for 2020 for advocacy efforts

The Marine Retailers Association of the Americas’ Board of Directors voted to adopt the Advisory Council of Marine Associations’ (ACMA) policy resolution to help direct the MRAA’s legislative and advocacy efforts for 2020. ACMA, created to advise the MRAA on its annual policy agenda, is comprised of state, regional and national marine trade associations, and met at MRAA’s 2019 Dealer ...

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Ed Lofgren awarded MRAA Lifetime Achievement Award

The Marine Retailers Association of the Americas named Ed Lofgren of 3A Marine Service, Inc., Hingham, Mass., as its 2019 Lifetime Achievement Award recipient. Last week, Lofgren was recognized for his deep passion and dedication to his local, state, national and North American boating industry for more than 50 years.   In addition to owning and operating a leading Marine Industry ...

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NMMA watching ‘Right to Repair’ legislation across the country

To date in 2020, 27 state legislatures have introduced bills that would require manufacturers to release software information to allow independent retailers to repair electronic products. These efforts – commonly referred to as “right to repair” – are opposed by a wide range of stakeholders, including the recreational boating industry, according to the National Marine Manufacturers Association (NMMA). "If successful, ...

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