Tag Archives: Lauren Beckstedt

Brunswick announces brand update

Brunswick Corporation has unveiled a new brand update at the Consumer Electronics Show (CES) in Las Vegas, Nev. Anchored in its new tagline, “Next Never Rests,” the brand refresh aims to reflect a commitment to innovation embodied by integrated product, service and technology strategy. "Brunswick’s success has always been rooted in our deep understanding of what the next generation consumer ...

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Brunswick launches social media for boating

Brunswick logo

Brunswick Corporation has announced the launch of the Ripl Hub, a new digital platform for Brunswick’s Ripl community to connect with each other directly. Ripl Hub’s capabilities gives its 4,500 members the opportunity to connect, leverage the community’s knowledge about boating, and access to an array of content curated exclusively for the Ripl community. “We are passionate about making real-time connections ...

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Brunswick announces consumer advisory board

Brunswick Corporation (NYSE: BC) has announced the formation of Rpl, a consumer advisory board dedicated to shaping the future of recreational boating. As home to marine brands like Mercury Marine, Boston Whaler, Sea Ray and Lund, Brunswick’s community of boaters will have unprecedented access to the industry’s most coveted brands. “We want to spend more time with new boaters who we believe ...

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