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Tag Archives: Brunswick Corporation

Brunswick to retain, reinvent Sea Ray brand

Brunswick Corp. today announced it has ended the sale process for its Sea Ray business, including the Meridian brand. Brunswick said it will retain and revitalize Sea Ray and leverage its premium brand to capitalize on growth opportunities in its sport boat and cruiser product categories. Brunswick also announced it will discontinue Sea Ray sport yacht and yacht models, resulting ...

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David Foulkes named president of Brunswick Marine Consumer Solutions

Brunswick Corp. today announced that David Foulkes has been named president - Brunswick Marine Consumer Solutions, reporting to Chairman and Chief Executive Officer Mark Schwabero.  Foulkes will retain his role as Brunswick Chief Technology Officer (CTO). In this new position, Foulkes will have responsibility for the Brunswick Boat Group, Nautic-On, Brunswick Marine Services, the Brunswick iJET Innovation Lab at the ...

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Cobalt files contempt motion against Brunswick in Sea Ray case

Cobalt Boats, LLC, has filed a motion in federal court accusing Brunswick Corp.'s Sea Ray brand of violating an injunction order by continuing to infringe Cobalt's patent on its retractable swim step. Cobalt believes Sea Ray continues to infringe Cobalt's patent in the face of a jury finding that Sea Ray willfully infringed Cobalt's patent and a court order permanently ...

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Mercury Marine to offer additional digital services

Mercury Marine is known for its marine propulsion technology, but the company also has its own PLM consulting business inside its global headquarters in Fond Du Lac, Wis. Mercury Digital Services provides its clients, including Mercury Marine, technical services and solutions to manage customer product data throughout its lifecycle and drive business outcomes for companies during the product development phase.  ...

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Brunswick posts Q1 2018 engine, boat sales increases

Brunswick Corp.’s reported results for the first quarter 2018 include a 9 percent net sales increase for the company’s marine engine segment and a 7 percent net sales increase in the boat segment. "Our first quarter performance was an excellent start to what we believe will be another year of successful execution of our strategy and creation of shareholder value," ...

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STEP Ahead Awards honor marine industry women

Three women in the marine industry were recently honored with STEP Ahead Awards. The STEP (Science, Technology, Engineering and Production) Ahead initiative began in 2012 to celebrate women in the manufacturing industry who are making a difference through advocacy, mentorship, engagement, promotion, and leadership. The STEP Ahead Awards highlight the achievements of real women in manufacturing on a national stage. ...

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Brunswick spins off fitness, marine will become independent company

Brunswick Corp. has announced that its board of directors has authorized proceeding with a spin-off of its fitness business. Following the proposed transaction, the fitness business will be an independent, standalone, publicly traded company, "FitnessCo." "Our Board of Directors and management regularly review our portfolio of businesses and brands, and after careful review, have determined that a spin-off of the ...

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Mercury Marine introduces new V-6 FourStroke outboard lineup, expansion to SeaPro line

Mercury Marine has announced the introduction of its new V-6 FourStroke outboard family and the expansion of its SeaPro commercial line. The new engine family features 175 HP, 200 HP, and 225 HP FourStroke outboards and a V-6 200 HP SeaPro commercial outboard. The new Mercury FourStroke and SeaPro outboards are built on Mercury’s new 3.4-liter V-6 platform, which is ...

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Brunswick Corp. releases 4Q, full-year 2017 financial results

Brunswick Corp.’s fourth quarter and full-year 2017 financial results were bolstered by a net sales increase of 14 percent in the company’s boat segment as well as an 8 percent increase in the marine engine segment. Collectively, Brunswick’s marine businesses reported a 10 percent increase in both revenue and operating earnings over 2016. "Our 2017 revenue increased by 9 percent, ...

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Brunswick Product Protection launches expanded extended marine protection

Brunswick Product Protection, the extended marine protection division of Brunswick Corporation (NYSE: BC), recently launched a major expansion of its Passport and Passport Premier extended engine and accessory protection plans for recreational power boats. "Customers value the peace of mind that advanced product protection can bring," said Cecil Cohn, vice president - Brunswick Financial Services. "I am excited about our ...

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