Tag Archives: Brunswick Corporation

Brunswick Corporation recently named Dean Harris president, Rayglass Boats. Harris will officially begin his role on October 1, 2023. Harris joined Brunswick in 2002 and most recently served as the Regional Manager for Mercury Marine in New Zealand for the last 16 years. Harris has more than two decades of marine sales experience and previously served as a national sales manager ...

Following Freedom Boat Club’s acquisition of Fanautic Club in July 2021, the Company announced that four of its franchise locations in Spain have recently transitioned to the Freedom brand. The four locations are now operating as Freedom Boat Club with three of the clubs located in the province of Málaga; El Candado, Caleta de Vélez and Benalmádena, and the fourth in Mataró, ...

Brunswick Corporation announced the acquisition of Fliteboard. Fliteboard, which combines advanced hydrofoils and electric propulsion on the water, allows Brunswick to enter the emerging, electric-foiling surfboard market and presents the opportunity for technological, manufacturing, commercial, and consumer synergies with the existing Brunswick portfolio. Fliteboard will operate as a business within Mercury Marine. “Fliteboard’s exceptional brand appeal and its advanced eFoiling ...

By Adam Quandt Sustainability has become quite the buzz word in today’s world – both in the recreational boating industry and well beyond. The topic of sustainability and the notion of embracing sustainability is wide-reaching and often tough to narrow down. Over the last few years, the recreational boating industry has certainly seen an increasing spotlight on sustainability with new ...

Brunswick Corporation today reported results for the second quarter of 2023. “Our businesses executed a strong second quarter, benefiting from market share gains, well-received new products, solid operational performance and diligent cost control,” Brunswick CEO David Foulkes said. “The new boat market remains challenging, and year-to-date new boat sales remain below 2022, but there has been relative improvement in recent ...

Brunswick Corporation recently named Lenn Scholz president, Boston Whaler and Jeromie Johnston president of Lund Boats. Both announcements are effective immediately. Scholz, who has been the president of Lund Boats for the past two years, is a marine industry veteran with nearly three decades of experience in various roles across the Brunswick organization. Prior to leading Lund, Scholz managed the ...

Mercury Marine announced that its global distribution center in Brownsburg, Ind. has earned LEED Silver certification from the U.S. Green Building Council. The 512,000 square foot facility opened in October 2022 and supports Mercury’s industry leading parts and accessories business. “We’re thrilled to have earned LEED Silver Certification for our global distribution center,” said John Buelow, Mercury Marine president. “This ...

Harris Boats, a Brunswick Corporation brand and business, has named Brian Athmer as its new president. In this role, Athmer will oversee the entire portfolio of Harris premium pontoon models, including the award-winning Grand Mariner and Solstice. Athmer joined Brunswick in 2022 and most recently led the Program Management Office for Brunswick Boat Group overseeing multiple new product program and ...

On June 13, Brunswick Corporation reported an IT security incident that impacted some of its systems and global facilities. At the time of the incident, the company said it immediately activated its response protocols, which included pausing operations in some locations, and engaging leading security experts and law enforcement to assist. “Since that time, thanks to the hard work of ...

Brunswick Corporation recently experienced an IT security incident that has impacted some of its systems and global facilities. The Company said it has activated its response protocols, which include pausing operations in some locations, engaging leading security experts and coordinating with relevant law enforcement agencies. Brunswick said it is working to address the incident in order to restore the full ...