Century Boat Co. sales up 24 percent

PANAMA CITY, Fla. – At its recent 2008 dealer meeting in Sarasota, Century Boat Company, Inc. told its dealers that the company’s boat sales were up despite industry conditions.

“While most of the industry has been relatively flat, we continue to experience strong sales at the retail level,” said Dean Burnett, vice president/general manager of Century Boat Company, Inc. “Our past, current and future success is always dependent on our dealer network, and we are dedicated to providing them with strong support and innovative products, so that we can achieve our goal of making Century the demand brand of the industry.”

Century’s nationwide presence continues to grow, as the company maintains its strong position in Florida and increases market share in other parts of the country, including the Northeast, Gulf Coast, Atlantic Coast and West Coast, the company said.

“We are currently up 24 percent in an industry that is down, and we’ve shown growth in all regions of the country, proving that it pays to be a Century dealer,” said Century National Sales Manager Richie Rodgers. “The entire Century team is working to ensure the success of our dealers, and provide boaters and anglers with the ultimate on-the-water experience.”

Century’s 2008 line-up is the most complete offering of saltwater boats in the company’s history, with 23 models ranging in size from 17-32 feet. During the meeting, Century showcased several of its new models, including its 2350 Dual Console, 3200 Offshore, its 2400 Inshore and its 2202 Tunnel. Dealers were also able to run several of Century’s models with two of Yamaha’s recently introduced outboard engines, its F225 with a 20” shaft, and its F350 V-8.

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