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A fresh perspective
Last month, Boating Industry hired a new full-time associate editor, Brent Renneke.
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Grow Boating: What would you do?
In the April issue of Boating Industry magazine, I wrote a column sharing my thoughts about the Grow Boating Initiative.…
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The Top 100 gets naked
We are hoping that by openly sharing the details of how we go about evaluating the Top 100 Dealer Applications,…
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Talking to prospects about SeeDealerCost.com
I’ve been having a lot of conversations with boat builders and dealers about SeeDealerCost.com these past few weeks. One conversation…
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Planning for the next Super Bowl
Once you put on a big event for the first time, you start to have a different perspective about all…
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More of the same?
Many marine dealers are planning for 2011 as if economic conditions will stay the same.
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A good reason to be wrong
U.S. recreational marine market conditions have continued to deteriorate this year.
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More than just surviving
2009 was one of the worst years on record for our industry, and yet the leaders within the marine dealer…
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Efficiency: Not just for the service department
One of my biggest challenges in life is finding a sense of balance between the different roles I play. It…
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First day back
I find it hard to believe that it’s already the fall, but it feels great to be reunited with the…
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Boat biz helping to ease economic pain
As boat builders and their suppliers hire more employees in an effort to ramp up production, they are contributing to…
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Drop in gas prices and other good news
For more than two weeks, the average price of regular gas in the U.S. has been dropping, according to USAToday.com.…
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Preparing for “Top 100 Season”
I had a dream a few nights ago that I was working a boat show for a dealer. It’s not…
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Making the right first impression
Anyone can say they’re devoted to customers, employees and dealers. The real difference comes in what they do to back…
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Time to start thinking about first-time buyers
A week ago, I was on the phone with Fred Pace, managing director of Destin, Fla.-based dealership Legendary Marine, who…
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We’re headed in the right direction, aren’t we?
When the Boating Industry team recently got into a conversation about how the industry is performing so far this year,…
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The lessons that last
I recently bought a new book, “The Mom & Pop Store: How the Unsung Heroes of the American Economy Are…
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Anticipation: The key to customer service
This past Saturday was my five-year-old’s birthday party. Nine boys and their parents had pledged to join my husband, son…
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The boating industry’s green shoots
A few weeks ago, a former boating industry executive contacted me, asking about the state of marine business in the…
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