Tag Archives: Wanda Kenton Smith

Water Sports Foundation appoints Wanda Kenton Smith to communications director

The Water Sports Foundation (WSF) has appointed veteran journalist, marine marketer and publicist Wanda Kenton Smith of Kenton Smith Marketing to head communications and PR for its latest U.S. Coast Guard Boating Safety Outreach Grant focused on expanding national media coverage and enhancing media relations. Kenton Smith is a 35-plus year, award-winning marine industry professional whose career includes editor of ...

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Boating Industry ELEVATE SUMMIT 2020 launching soon

Boating Industry ELEVATE logo

ELEVATE SUMMIT is where top marine industry visionaries and emerging leaders convene over strategic content to connect, collaborate, cultivate and celebrate. And hundreds of people from across the industry are already registered to attend the free, one-day, virtual event taking place on Tuesday, November 17, beginning at 8:30 am CST. “We have a full day of compelling content, proprietary industry ...

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International Women in Boating re-ignites

By Wanda Kenton Smith I’m old enough to recall going to boat shows and being only one of a few female executives in attendance. While I’ve always enjoyed the company of male colleagues, I longed to meet other women who shared my career of choice.  Back in the early ‘90s, I founded International Women in Boating (IWB) with the goal ...

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Marine Marketers of America announce 2019 Neptune Award winners

Marine Marketers of America (MMA) announced the winners of the 2019 Neptune Awards for Marine Marketing Excellence during the Miami Boat Show.  “Winning a Neptune Award communicates the highest level of marketing achievement in the boating industry,” said MMA President Wanda Kenton Smith. “This year’s field of entries represents a stellar mix of outstanding marketing initiatives launched and executed by ...

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MMA honors Thom Dammrich

Outgoing NMMA President Dr. Thomas Dammrich was presented with the special “Marketer of Excellence” Neptune Award by Marine Marketers of America at the third annual Grow Boating Marketing Summit at IBEX in Tampa, Fla. Dammrich received a standing ovation from the crowd of 200 marine marketers in attendance. “Marine Marketers of America is honored and extremely pleased to present this well-deserved and highly ...

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Marine Marketers of America announce keynote speaker for FLIBS luncheon

Marine Marketers of America (MMA) announced its annual membership luncheon during the Fort Lauderdale International Boat Show will feature a keynote presentation by luxury marketing expert Christopher P. Ramey who will address “The 8 Laws for Marketing to High Net Worth Individuals.” The event will take place on October 31 from 11:30 – 1 p.m. at Bahia Mar in Fort ...

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RBLC task force to re-engage on diversity initiatives

As part of its continued efforts to grow boating, the Recreational Boating Leadership Council’s New Markets Task Force is reorganizing to address its next phase of work within the recreational boating industry. According to chairperson Wanda Kenton Smith, the original 35-person task force collaborated a few years ago to research and share latest diversity findings and trends, plus developed and ...

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Industry members mourn loss of veteran sales professional Michael Devlin

Marine industry colleagues were recently shocked to learn of the death of Michael Devlin, an industry sales representative who championed multiple brands over a successful 44-year career.  He began his industry career in 1975 as a sales representative with Hurst Enterprises, an Orlando, Fla.-based regional manufacturer of bass boats. He later represented national brands including Regal, ProLine, Wellcraft, Regulator, Scout, ...

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MMA announces 2018 Neptune Award winners

Marine Marketers of America (MMA) recently announced the winners of its 2018 Neptune Awards for Marine Marketing Excellence during the Miami International Boat Show. “This year’s Neptune Awards competition was keenly contested, with companies delivering thoughtfully-executed marketing campaigns across all categories, from advertising and public relations to diversity and grassroots promotions,” said MMA President Wanda Kenton Smith. The annual competition, ...

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Wanda Kenton Smith named Darlene Briggs Marine Woman of the Year

Wanda Kenton Smith of Freedom Boat Club has been selected as the recipient of the 31st annual Darlene Briggs Woman of the Year Award. The scholarship was presented to Kenton Smith on Sunday evening, Dec. 10, during the the Marine Retailers Association of the Americas Opening Night Awards Celebration at the Rosen Centre Hotel in Orlando, Fla. Joining the marine ...

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