Tag Archives: Wanda Kenton Smith

North American Sober Skipper Advisory Council nominations now open

Nominations are now open for membership on the North American Sober Skipper Advisory Council. Applications are being accepted through April 30, with appointees serving two-year terms beginning June 1.  According to Sea Tow Foundation Executive Director Gail R. Kulp, the North American Sober Skipper Advisory Council members represent a wide cross-section of the for-profit boating industry, with council members regularly contributing ...

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Water Sports Foundation launches “National Boating Safety Media Center”

WSF launches media center

As part of a U.S. Coast Guard Boating Safety Outreach Grant, the Water Sports Foundation (WSF) has just completed the first phase and launch of its new “National Boating Safety Media Center,” which is designed to facilitate and support the work of journalists assigned to cover boating safety topics.  Housed within a dedicated section on the Water Sports Foundation’s new website (www.watersportsfoundation.com/media/), ...

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Water Sports Foundation appoints Wanda Kenton Smith to communications director

The Water Sports Foundation (WSF) has appointed veteran journalist, marine marketer and publicist Wanda Kenton Smith of Kenton Smith Marketing to head communications and PR for its latest U.S. Coast Guard Boating Safety Outreach Grant focused on expanding national media coverage and enhancing media relations. Kenton Smith is a 35-plus year, award-winning marine industry professional whose career includes editor of ...

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Boating Industry ELEVATE SUMMIT 2020 launching soon

Boating Industry ELEVATE logo

ELEVATE SUMMIT is where top marine industry visionaries and emerging leaders convene over strategic content to connect, collaborate, cultivate and celebrate. And hundreds of people from across the industry are already registered to attend the free, one-day, virtual event taking place on Tuesday, November 17, beginning at 8:30 am CST. “We have a full day of compelling content, proprietary industry ...

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International Women in Boating re-ignites

By Wanda Kenton Smith I’m old enough to recall going to boat shows and being only one of a few female executives in attendance. While I’ve always enjoyed the company of male colleagues, I longed to meet other women who shared my career of choice.  Back in the early ‘90s, I founded International Women in Boating (IWB) with the goal ...

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Marine Marketers of America announce 2019 Neptune Award winners

Marine Marketers of America (MMA) announced the winners of the 2019 Neptune Awards for Marine Marketing Excellence during the Miami Boat Show.  “Winning a Neptune Award communicates the highest level of marketing achievement in the boating industry,” said MMA President Wanda Kenton Smith. “This year’s field of entries represents a stellar mix of outstanding marketing initiatives launched and executed by ...

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MMA honors Thom Dammrich

Outgoing NMMA President Dr. Thomas Dammrich was presented with the special “Marketer of Excellence” Neptune Award by Marine Marketers of America at the third annual Grow Boating Marketing Summit at IBEX in Tampa, Fla. Dammrich received a standing ovation from the crowd of 200 marine marketers in attendance. “Marine Marketers of America is honored and extremely pleased to present this well-deserved and highly ...

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Marine Marketers of America announce keynote speaker for FLIBS luncheon

Marine Marketers of America (MMA) announced its annual membership luncheon during the Fort Lauderdale International Boat Show will feature a keynote presentation by luxury marketing expert Christopher P. Ramey who will address “The 8 Laws for Marketing to High Net Worth Individuals.” The event will take place on October 31 from 11:30 – 1 p.m. at Bahia Mar in Fort ...

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RBLC task force to re-engage on diversity initiatives

As part of its continued efforts to grow boating, the Recreational Boating Leadership Council’s New Markets Task Force is reorganizing to address its next phase of work within the recreational boating industry. According to chairperson Wanda Kenton Smith, the original 35-person task force collaborated a few years ago to research and share latest diversity findings and trends, plus developed and ...

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Industry members mourn loss of veteran sales professional Michael Devlin

Marine industry colleagues were recently shocked to learn of the death of Michael Devlin, an industry sales representative who championed multiple brands over a successful 44-year career.  He began his industry career in 1975 as a sales representative with Hurst Enterprises, an Orlando, Fla.-based regional manufacturer of bass boats. He later represented national brands including Regal, ProLine, Wellcraft, Regulator, Scout, ...

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