Tag Archives: Tracy Crocker

The sale of outboard motors have gone up significantly in the past decade or so. In fact, before the COVID-19 crisis, outboards hit a 13-year high in terms of unit sales. Boating Industry editor-in-chief David Gee caught up with Tracy Crocker of BRP Marine at the Miami International Boat Show before anyone was talking about coronavirus to discuss what has ...

By David Gee The boat buying public is fully on board for outboards. Retail sales increased for the eighth consecutive year in 2019, nearly reaching pre-recession levels with a 13-year high. “We’re seeing the trend in consumer demand for higher performance engines continue with outboard engine sales growth in 2019 led by engines 200hp-plus, accounting for 27% of sales, and ...

By David Gee While doing interviews for an upcoming Market Trends story on outboards, we caught up with Tracy Crocker, president, BRP Marine Group, at the Miami International Boat Show. The following is an unedited transcript of that interview. Boating Industry: Retail sales for outboards increased for the eighth straight year in 2019, with unit sales reaching a 13-year high. ...

Evinrude and Mercury Marine were both recently named Green Master campanies by the Wisconsin Sustainable Business Council (WSBC). Recognizing sustainable actions by businesses from across the state of Wisconsin, the Green Masters program works to identify businesses that have taken at least one action within each of the nine pillars of sustainability. Participants in the program receive recognition for their ...

By Adam Quandt In an industry segment that tends to be focused on pushing horsepower limits, BRP’s Evinrude has focused on what BRP Marine Group president Tracy Crocker calls the heart of the outboard segment. Today, Evinrude officially unveiled three new outboards in its E-TEC G2 product line, bringing into the fold a 115 H.O., 140hp and 150hp models. “We ...

Evinrude announced the launch of a new addition to its line of color engine displays – the Nautilus 3.5-inch Color display. Designed to complement the latest in vessel helm design, the new round Nautilus display, with a compact form factor, is ideal for use in smaller, modern dash configurations.    “Evinrude strives to lead the outboard industry in vessel integration, ...

Evinrude, the American Boat and Yacht Council (ABYC) and the National Marine Distributors Association (NMDA) announced today that Evinrude will donate two million dollars’ worth of Evinrude ETEC G2 3.4L V6 outboard engines to the ABYC Foundation supporting next generation marine technician training. The donation, which is the largest of its kind in history, will support students in high schools ...

Evinrude announced today that it has signed on as a sponsor of the new Major League Fishing (MLF) Bass Pro Tour and will be the title sponsor of the series’ Stages in 2019.   The partnership is especially fitting because it brings together an iconic name that originated 110 years ago with one of bass fishing’s hottest brands today in MLF. ...

Gateway Technical College and Evinrude have announced an official opening date and welcoming event for the BRP Evinrude Technology Institute. The event will be held at 10 a.m. Oct. 15 in Room T107 of the college’s Technical Building on its Racine Campus, 929 Lake Ave. The public is invited to attend this event, which will include a short presentation and ...

TAMPA, Fla. – Mark Schwabero, Chairman and CEO Brunswick Corp., has been named the 2018 Boating Industry Mover & Shaker of the Year. Boating Industry Editor-in-Chief Tim Hennagir presented Schwabero with the award during the IBEX Industry Breakfast Tuesday morning at the Tampa Waterside Marriott Hotel. “The 8th annual Movers & Shakers Awards recognizes leaders who haven’t been afraid to take chances ...