Tag Archives: Sea-Doo

Sea-Doo continues to push innovation limits with 2021 lineup

By Adam Quandt Despite a brief slow down in production due to the ongoing pandemic, Sea-Doo hasn’t slowed at all in pushing innovations to the absolute limit. After a successful launch of redesigned models in its recreational segment last year, BRP’s Sea-Doo brand hasn’t rested on any laurels for 2021. The 2021 model year for Sea-Doo brings forward a completely ...

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Race circuit offers unique spotlight to dealers, OEMs

By Adam Quandt Adrenaline pumping, hairpin turns, eyes set on finishing first — there’s something about the racing side of any sport that shines a special spotlight on whatever the activity may be. Pro Watercross — a non-profit organization — in the personal watercraft world is certainly no exception. Despite getting underway almost two months behind schedule — with cancellations, ...

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BRP launches new experience-based pilot project

Today, BRP (TSX: DOO, NASDAQ: DOOO) launched a new pilot program, Uncharted Society, that will offer more than 40 expertly curated experiences using powersports vehicles in the United States. From the Grand Canyon, Zion National Park, the Gulf of Mexico, the Rockies, Joshua Tree, and many more bucket-list destinations, customers will be able to live out unique experiences on Sea-Doo watercraft, ...

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PWCs: Redefining a purpose

Personal watercraft manufacturers strive to keep users on the water, longer By Adam Quandt Now in its eighth consecutive year of growth, the personal watercraft (PWC) of today continuously shatter expectations of who they’re for and what they’re designed for. Manufacturers all around speak of consistent growth between both current users moving up or trying new platforms and first-time buyers ...

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BRP reports Q1 FY 2020 results

BRP Inc. reported its financial results for the three-month period ended April 30, 2019. All financial information is in Canadian dollars unless otherwise noted. “We have experienced strong retail momentum in North America and Europe with all our sectors trending positively, and we are very satisfied with our year-over-year revenue growth of 17%, even while operating in a dynamic environment. ...

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Sea-Doo GTX named Ski of the Year by Watercraft Superstore, PWCToday.com

The Sea-Doo GTX Limited from BRP was recently named ‘Ski of the Year’ by the Watercraft Superstore and PWCToday.com. The new Sea-Doo GTX Limited was also named Best in Class among all luxury watercraft and comes on the heels of winning the National Marine Manufacturers Association (NMMA) Innovation Award.  In presenting the award, Watercraft Superstore/PWCToday.com offered praise to the Sea-Doo ...

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BRP reports fiscal year 2018 Q3 results

BRP Inc. reported its financial results for the three- and nine-month periods ended Oct. 31, 2017. All financial information is in Canadian dollars unless otherwise noted. The complete financial results are available at www.sedar.com, as well as in the Quarterly Reports section of BRP's website. "I am proud of our retail momentum and the strong execution of our team worldwide; our third-quarter results are ...

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Sea-Doo launches new platform for 2018 models

BRP announced a new platform for select models in its 2018 Sea-Doo lineup of personal watercraft. The platform is designed to transform the onboard experience and extend the possibilities of activities riders can do with a Sea-Doo personal watercraft. The new platform is available on seven models across the Sea-Doo GTX, RXT and WAKE PRO families. To ensure consumers maximum ...

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SBT now selling its own brand of engines

SBT is now selling its own brand of engines for Yamaha 1.1L and Sea-Doo 1.5L replacement. In the past, customers had to ship in their old cores to complete the remanufacturing process. Now, SBT is offering a new line of SBT engines to customers without the obligation of shipping in old cores. Cj Lammers, SBT president, said, “The program was ...

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PWC market targets Millennials with new features, products

Since the very beginning the personal watercraft industry has bucked convention and marched to its own drummer. Back when boats all followed fairly conservative designs, personal watercraft exploded onto the scene with brilliant colors, bold graphics and a huge, motorcycle-like emphasis on matching clothing, wetsuits and more.  As those initial PWC buyers began having families and the expectation was that ...

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