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Tag Archives: john pfeifer

NMMA, EMD and MACD name new board members

As a result of John Pfeifer’s (former Mercury Marine president) resignation from the NMMA and Engine Manufacturer Division (EMD) boards, Ron Huibers, president and CEO of Volvo Penta of the Americas, has been moved up from Vice Chair to Chair of the EMD Board, effective immediately, and also joins the NMMA Executive Committee. Huibers continues as a member of the ...

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Brunswick Corporation names new Mercury Marine president

Brunswick Corporation promoted Christopher Drees, president – marine parts and accessories, to president – Mercury Marine. Drees succeeds John Pfeifer, who has chosen to leave Brunswick to pursue opportunities outside the company. Drees will report to Brunswick chief executive officer David M. Foulkes. The appointment is effective immediately. "Assuming the Mercury presidency is a natural progression for Chris,” Foulkes explained. ...

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Mercury Marine’s V-6 platform wins iF Design Award

Mercury Marine has been recognized with an International Forum Design (iF) award in the Discipline Product category, presented to the company for its V-6 outboard lineup.  The iF International Forum Design organizes the iF Design Awards each year and has thousands of entries from close to 60 countries compete for the prize. According to its website, since 1953, iF has ...

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Mercury Marine named Wisconsin Manufacturer of the Year

Mercury Marine was named Wisconsin Manufacturer of the Year in the Mega category. This marks the third time the Fond du Lac-based company has won this award.   Manufacturer of the Year awards are presented annually by the Wisconsin Manufacturers and Commerce (WMC) to Wisconsin-based companies that produce world-class products and create employment opportunities for the communities in which they are ...

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Mercury Marine celebrates 80 years in 2019

Mercury Marine will celebrate its 80th anniversary throughout 2019, reflecting on its strong heritage of innovation and leadership in the marine industry.  On January 22, 1939, E. Carl Kiekhaefer purchased a bankrupt engine manufacturing plant in Cedarburg, Wis. Now, 80 years later, the business that emerged from those modest beginnings, Mercury Marine, is a company with 7,000 global employees that ...

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Mercury Marine sees record number of engines on display at FLIBS 2018

Mercury Marine continues to grow its presence in key saltwater markets including a record-setting presence at the 2018 Fort Lauderdale International Boat Show.  Mercury outboards accounted for almost half of all engines in the on-water display at last week’s show and had more outboard engines on display throughout the entire show than any other engine manufacturer. For two consecutive years, Mercury’s ...

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NMMA announces divisional board appointments

The National Marine Manufacturers Association has announced the appointments for its three NMMA Divisional Boards of Directors: Marine Accessories and Components, Boat Manufacturers, and Engine Manufacturers. Doug Smoker, president of Smoker Craft, was elected chair of the Boat Manufacturer Division (BMD); John Pfeifer, president of Mercury Marine, was elected chair of the Engine Manufacturer Division (EMD) and Steve Tilders, director ...

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Mercury Marine announces leadership team changes

Mercury Marine has announced four strategic changes to its executive leadership team: Mike Gyorog has been named executive vice president of global service at Mercury Marine. Gyorog has been with Mercury Marine since 1982 and has been instrumental in the company’s P&A growth as the vice president of global service and marine parts and accessories. This new role allows Gyorog ...

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Outboard engines: More than meets the eye

Engineering and technology are pushing the outboard engine category on a trajectory toward even greater market domination Visitors to the Miami International Boat Show can be forgiven for feeling just a little snow blind this year.  While North America’s largest consumer boat show is always a place to spot emerging trends and glimpse the unusual, the overall consensus is that it ...

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Repowering redux driven by outboard opportunity

Engine manufactures provide update on market segment Repowering represents a growing and evolving market segment. Eventually, in terms of operating hours, a simple engine tune-up will no longer restore lost power. That’s when the serious repowering discussions often begin. Repowering decisions are based on many factors, including cost, horsepower needs, fuel efficiency, emissions and more.  For many boat owners, repowering ...

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