Tag Archives: HeyDay

During its 2021 Investor Day presentation in May, Brunswick Corporation unveiled the “Next Wave” of the company’s strategy highlighting the next phase of business evolution, products, technologies, unique experiences, and enterprise synergies. Brunswick has already begun to elevate the boating experience and appeal to an expanded demographic through execution of its ACES (autonomous, connected, electrification, shared access) strategy and other ...

Heyday Wake Boats has announced that Caroline “Carro” Djupsjö and Allison Rain Hansen have joined the Heyday pro roster – the first two female riders to team up with the company.  The new additions to the pro lineup align with the brand’s efforts to disrupt industry stereotypes in its “We’re All Surfers” campaign that feature wake sports enthusiasts. The campaign ...

Brunswick’s Reynosa manufacturing facility in Mexico has recorded a major safety milestone, reporting more than four-million hours, or close to three years, without a lost-time incident. The Reynosa plant, which has been in the Brunswick family since 2002, manufacturers four boat brands; Bayliner, Sea Ray, HeyDay and Lund Fiberglass Sport Boats ranging from 16 to 25 feet. “This is a ...

Heyday’s latest model combines the overall length of its WT-2 with the popular dual console layout of its largest model, the WT-Surf.   The WT-2 Dual Console maintains an overall length of 22 feet, 6 inches and Heyday’s signature hull that’s specifically engineered to create a clean, powerful wake for boarding and surfing. The new dual console layout creates an ...

As the Beach Boys predicted in 1963, everybody’s gone surfin’. But not at the beach – today’s surfers are mostly found playing behind boats. With affordable surf boats and high-end tow boats appealing to a wider range of buyers than ever, the watersports category has never been stronger. Brian Wilson and The Beach Boys must be feeling more than a ...

Heyday Wake Boats introduces the WT-1 Side console, the latest addition to its line of wake sports boats. Like the original WT-1, the new side console model is designed to deliver competition-grade wakes, plus a roomy layout and updated seating options. The side console helm position gives the WT-1 SC an open layout for socializing between riders. Heyday’s new “hot ...