Bayliner Boats launched its new brand identity bringing a revitalized energy to the boat builder known for creating cruising, fishing, and sport model options. The brand refresh represents one of the most comprehensive redesigns in the company’s 65-year history driven by consumer research. “Many Bayliner owners are first-time boat buyers, and our vision for this redesign was to fully represent ...
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Union Marine recognized by Bayliner Boats
Bayliner Boats recently awarded Union Marine at their annual dealer meeting in Knoxville, Tenn. Union Marine was awarded the 2019 President’s Club Top 10 North American Dealer & 2019 Creative Marketer. Union Marine has been honored as Bayliner’s market leader for the past ten years. “We are really excited about the direction that the Bayliner team is going and we are ...
Read More »Brunswick combines brands to form new Venture Group
The Brunswick Boat Group has announced the formation of The Venture Group, which will be composed of four of Brunswick’s leading boat brands – Bayliner, Heyday, Quicksilver and Uttern. Leading the group will be Keith Yunger, who was most recently the President of Bayliner. The Venture Group will give Brunswick Boat Group the opportunity to leverage the capabilities and best ...
Read More »Brunswick’s Reynosa facility sets safety mark
Brunswick’s Reynosa manufacturing facility in Mexico has recorded a major safety milestone, reporting more than four-million hours, or close to three years, without a lost-time incident. The Reynosa plant, which has been in the Brunswick family since 2002, manufacturers four boat brands; Bayliner, Sea Ray, HeyDay and Lund Fiberglass Sport Boats ranging from 16 to 25 feet. “This is a ...
Read More »Bayliner introduces new DX models
Bayliner unveiled its new DX2000 outboard and DX2050 sterndrive deck boat models. Both new models offer a sharp profile with multiple interior layout options and will hit showrooms for the 2019 boat show season. The new DX2000 and DX2050 offer an overall length of 19 feet, 6 inches with an 8-foot-1-inch beam, boasting a 10-person capacity on the DX2000, and nine-person ...
Read More »Bayliner announces new VR Series offering
Bayliner has announced the addition of the new VR4 to its series of bowriders. “Day boaters shouldn’t have to sacrifice quality, comfort or value. Our VR Series is designed to deliver all three,” said Bayliner President Keith Yunger. “Adding the VR4 to the lineup gives our customers another great option to meet their boating and budget needs.” Like the VR5 ...
Read More »Bayliner adds outboard power options to VR Series
Bayliner has announced the addition of outboard power options to its VR5 and VR6 models. The VR5 and VR6 were introduced in 2016. The VR5 has been awarded both The Miami International Boat Show Innovation Award for outstanding runabout, and Boating Industry magazine’s Top Products award. “The addition of outboard power is a great offering for boaters in coastal markets, as ...
Read More »Bayliner expands center console line with Element F21
Bayliner has created the Element F21, its largest self-bailing center console design to date. Aimed at family fishing and other day boat activities, the F21, at 20’ 8” length overall, has the same layout as other Element F-Series models. It was designed to fishermen the stability provided by the M-Hull, plus a slightly deeper entry V than its smaller counterparts. ...
Read More »Brunswick closing Brazil Bayliner, Sea Ray factory
Brunswick Corporation announced Thursday it will immediately begin to wind down boat manufacturing operations in Joinville, Santa Catarina, Brazil, as it prepares to close the facility. The operation manufactures certain Bayliner and Sea Ray boat models for the South American market. Moving forward, this demand will be fulfilled through Brunswick’s remaining global boat manufacturing footprint, the company said. “The region’s ...
Read More »Heyday Wake Boats signs as Pro Watercross Tour title sponsor
Heyday has signed a category-exclusive agreement with The Pro Watercross Tour to sponsor its series of events as Title Sponsor in 2017. The Pro Watercross Tour, a personal watercraft racing series in the U.S., has recently expanded its spectrum to include Fly Board and Hydro Drag competitions, with tentative plans to include wake sports competitions as well. “This tour sponsorship ...
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