Navico names new director of DDI channel

TULSA, Okla. — Navico has appointed Shepard Tucker to be director of the Dealer, Distributor and Installer sales channel, the company said in a statement this week. In his new role, Tucker will develop and implement sales strategies as well as manage a high-performance sales team, according to Navico.

Before coming to Navico, Tucker was senior manager of Sales and Marketing for Jeppesen Marine, a Boeing company, for seven years. His marketing background also includes two years as the principal of Stellar Marketing and Communications and three years at Active Arts, Inc., and Imagebuilder Software as senior vice president of sales and marketing.

“Navico needed a strong leader who could understand our customer base and help to develop business partnerships in our DDI channel,” said Louis Chemi, executive vice president of sales and marketing for the Americas. “I am thrilled to welcome Shepard to the Navico sales team. He has an impressive record of exceeding sales goals, and we are proud to enlist his expertise to formulate and implement innovative sales strategies for all Navico brands.”

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