Marine Mover: MasterCraft Hires RSM for the Southeast

Vonore, Tenn. — MasterCraft has hired Chris Owen as regional sales and marketing manager (RSM) for the Southeast region.

With what MasterCraft calls an impressive professional resume, which includes an extensive background in high-tech manufacturing and sales, Owen will be able to mix his passion with his career. He has owned four MasterCraft boats and is a past chapter president of Team MasterCraft (owner’s club).

“I obviously have a passion for MasterCraft,” says Owen. “I am privileged to work with a company and a product that I believe in. What makes it even more special is that my new colleagues share the same enthusiasm for the brand and really do care about what they do.”

As the Southeast RSM, Owen will be responsible for managing the relationship between the factory and dealers. He will be in charge of helping them with all facets of their business from facilities to service while remaining committed to the high standards of MasterCraft. He will handle the states of Alabama, Tennessee, Mississippi, Louisiana and Arkansas. Zane Schwenk will continue to represent both Florida and Georgia.

“We are incredibly impressed with Chris,” says Parker Stair, MasterCraft’s national sales manager. “We are taken by his ability to successfully manage relationships and make valuable, effective business decisions. He will definitely be an asset to our team as we move forward with our expansion into new growth opportunities within the MariStar and Saltwater lines.”

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