CHICAGO – A record number of boatbuilders and engine manufacturers have received 2007 Marine Industry CSI Awards from the National Marine Manufacturers Association, NMMA reported in a release yesterday.
A total of 64 boat and engine manufacturers—a new record-high—were recognized for excellence in customer satisfaction, as part of NMMA’s Customer Satisfaction Index program.
“Recipients of the 2007 CSI Award have worked hard to monitor and react to the ever-changing needs of their customers,” said Thom Dammrich, NMMA president. “The manufacturers recognized today are truly leading this industry in terms of meeting its customers’ expectations and improving the overall boating experience.”
The following companies were honored this past year for their efforts to increase customer satisfaction levels in the boating industry:
Inboard Fishing Express Boats
Outboard Engines
Sailboats
Pontoon Boats
Fiberglass Outboard Boats
Inboard Flybridge Sedans & Convertible Boats
Sterndrive Bowrider Boats
Inboard Motor Yachts & Trawlers
Fiberglass Outboard Boats
Fiberglass Bass Boats
Sterndrive Bowrider Boats
Sterndrive Cuddy Express Boats
Sterndrive Bowrider Boats
Sterndrive Cuddy Express Boats
Fiberglass Outboard Boats
Inboard Watersport Boats
Inboard Express Cruiser Boats
Inboard Motoryachts & Trawlers
Sterndrive Cuddy Express Boats
Deck Boats
Sterndrive Bowrider Boats
Fiberglass Outboard Boats
Aluminum Outboard Boats
Deck Boats
Inboard Express Cruiser Boats
Sterndrive Bowrider Boats
Sterndrive Cuddy Express Boats
Aluminum Outboard Boats
Fiberglass Outboard Boats
Deck Boats
Fiberglass Outboard Boats
Sterndrive Bowrider Boats
Fiberglass Outboard Boats
Inboard Express Cruiser Boats
Aluminum Outboard Boats
Pontoon Boats
Outboard Engines
Deck Boats
Fiberglass Outboard Boats
Inboard Engines
Sailboats
Deck Boats
Sterndrive Bowrider Boats
Sterndrive Cuddy Express Boats
Pontoon Boats
Inboard Watersport Boats
Fiberglass Outboard Boats
Fiberglass Outboard Boats
Inboard Watersport Boats
Pontoon Boats
Pontoon Boats
Fiberglass Outboard Boats
Fiberglass Outboard Boats
Fiberglass Outboard Boats
Inboard Fishing Express Boats
Deck Boats
Sterndrive Bowrider Boats
Sterndrive Cuddy Express Boats
Fiberglass Outboard Boats
Fiberglass Outboard Boats
Deck Boats
Fiberglass Outboard Boats
Inboard Express Cruiser Boats
Inboard Flybridge Sedans & Convertible Boats
Sterndrive Bowrider Boats
Sterndrive Cuddy Express Boats
Sterndrive Bowrider Boats
Sterndrive Cuddy Express Boats
Pontoon Boats
Fiberglass Outboard Boats
Fiberglass Outboard Boats
Sterndrive Bowrider Boats
Fiberglass Bass Boats
Inboard Watersport Boats
Pontoon Boats
Pontoon Boats
Inboard Express Cruiser Boats
Inboard Fishing Express Boats
Inboard Watersport Boats
Fiberglass Outboard Boats
Sterndrive Engines
Fiberglass Outboard Boats
Fiberglass Outboard Boats
Outboard Engines
Award recipients will be formally acknowledged during the annual Industry Awards Breakfast at the 2007 International BoatBuilders’ Exhibition and Conference, taking place Oct. 10-12 at the Miami Beach Convention Center.
The Marine Industry CSI Awards program honors participating companies actively measuring customer satisfaction to pursue continuous improvement. Award recipients achieved and maintained an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past year, based on information provided by consumers purchasing a new boat or engine during the period between April 2006 and March 2007. Participating manufacturers must survey all new boat buyers during this period. To allow low volume manufacturers the opportunity to participate in the awards program, a minimum of 25 consumer responses are required to quality.
“It’s exciting to know more than 70,000 boat buyers took time this past year to share their thoughts regarding satisfaction with the boats and engines they purchased,” says Terry Leitz, NMMA director of CSI Programs. “No other program in the marine industry compares in terms of the depth of consumer input and richness of feedback provided.”
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