Grow Boating fund surpasses $1 million

CHICAGO - Financial support for the Grow Boating Start-Up Fund is now more than half way to the $2 million goal established in early December, as funding eclipsed $1 million yesterday afternoon after a contribution from S2 Yachts, the National Marine Manufacturers Association said in a release today.

“This is a big accomplishment for the industry, but we still have a way to go to reach our goal,” said NMMA President Thom Dammrich. “It is an encouraging sign to see the great support we have received from all industry segments, and we are confident that we will raise the $2 million needed for the Start-Up Fund, but to do that, more industry stakeholders need to step up and make their contributions now.”

To this point, nearly 300 organizations have already contributed to the Start-Up Fund, with contributions ranging from $25 to $100,000, in addition to NMMA's initial contribution of $500,000.

The Start-Up Fund is being used to pay for the creative development and production of the marketing campaign expected to launch in 2005. Anyone with a vested interest in the boating industry is invited to participate in the unveiling of the 2005 marketing campaign at the Grow Boating All-Industry meeting, being held Feb. 16 from 3 p.m. to 5 p.m. at the Miami Beach Convention Center.

Along with the campaign introduction, NMMA is inviting leaders from various industry segments to discuss how they are going to contribute to funding the ongoing Grow Boating campaign.

For information on contributing to the Grow Boating fund, or to contribute online, visit the Grow Boating Web site at Contributions can also be sent to NMMA, Grow Boating Start Up Fund, 33928 Treasury Center, Chicago, IL 60694-3900.

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