Hatteras names manager to lead New Bern plant operations

White River Marine Group has announced the addition of Guy Roberts to serve as plant manager for its Hatteras Yachts facility in New Bern, N.C.

“We are very excited to have Guy come on board to lead manufacturing in New Bern,” said Johnny Morris, noted angler-conservationist and founder of Bass Pro Shops and White River Marine Group. “Guy has a passion for his people, and his experience in the manufacturing industry is a perfect fit for this position as we prepare to introduce the all new Hatteras, high-performance sportfishing boats.”

Roberts is an avid boater who loves spending time on the water with his family. He is also a highly respected and experienced leader in manufacturing. His professional experience lies as a hands-on leader, who has been heavily involved in the transformation of plants, people and culture.

“I am incredibly thrilled and humbled to be able to step into this position,” Roberts said. “There is no brand in the boating world that is as respected as White River Marine Group, and Hatteras Yachts has a history that is unparalleled when it comes to quality and workmanship. It is an honor to step into this role.”