Tag Archives: Bryan Seti

Yamaha U.S. Marine Business Unit announced the appointment of Leslie Zlotnick to the position of Division Manager, WaterCraft Marketing. In her new role, Zlotnick will oversee all Yamaha WaterCraft advertising, digital marketing, public relations and event campaigns. “Leslie has a deep understanding of our business and is a leader in the boating community,” said Bryan Seti, General Manager, Yamaha WaterCraft. ...

Yamaha WaterCraft Group today joined forces with Yamaha Marine’s Rightwaters initiative to extend the program’s focus on marine stewardship, product responsibility, and manufacturing advancements across Yamaha’s WaveRunner and boat product lines. Yamaha Rightwaters is a leading national marine sustainability program, focusing efforts toward sustainability from factory floors to the great outdoors. Pursuit of these initiatives includes protecting the environment, improving water quality, increasing energy ...

NMMA and MRAA today announced the merger of Grow Boating, Inc. into NMMA as part of a redefined strategic partnership between the two organizations. In addition, NMMA in Canada will work with the U.S.-based NMMA and MRAA to develop coordinated campaigns supporting a more unified North American brand.The efforts are designed to better-amplify and expand Discover Boating as the marine ...

Personal watercraft manufacturers strive to keep users on the water, longer By Adam Quandt Now in its eighth consecutive year of growth, the personal watercraft (PWC) of today continuously shatter expectations of who they’re for and what they’re designed for. Manufacturers all around speak of consistent growth between both current users moving up or trying new platforms and first-time buyers ...

Earlier this month, Bryan Seti, general manager of sales and marketing, Yamaha WaterCraft Group, was elected chairperson of the Grow Boating Board of Directors during their annual meeting in Chicago. Seti succeeds Joe Lewis, owner and general manager of Mt. Dora Boating Center, who served as chairperson from 2011 through October 2019.Seti joined Yamaha in 1998 and leads sales and ...