Lighthouse Media Solutions named MDCE official video marketing partner

Lighthouse Media Solutions has been named the official video marketing partner of the 2016 Marine Dealer Conference & Expo, Dec. 5-8 in Orlando.

Lighthouse Media Solutions has been producing professional, high-quality marketing video for MDCE since 2013. Headquartered in Hyannis, Mass., the digital multimedia company specializes in strategic branding, custom marketing and content marketing services.

“What impresses us most about our work with Lighthouse Media Solutions is their passion for the boating business,” said Liz Walz, vice president of the Marine Retailers Association of the Americas, which co-produces MDCE alongside Boating Industry magazine. “Whether they’re capturing the impact of the MDCE on participants or executing a customized marketing plan for one of our members, their goal is to not only deliver great results for their client, but also to build a stronger marine industry.”

Services offered by Lighthouse Media Solutions include web development, video production, publishing and content marketing. Lighthouse also owns and publishes magazines such as South Shore Living, Southern New England Home, New England Boating and New England Fishing, and produces New England Boating TV, a comprehensive television show on the New England Sports Network.

“By serving as the official video marketing partner of MDCE, we have the opportunity to contribute to the growth and professional development of the marine dealer community,” said Mike Alleva, vice president of Global Accounts & Client Branding for Lighthouse. “That’s why this work is so rewarding for me and my team.”

MDCE is the premier educational conference designed exclusively for marine retailers. In 2015, MDCE attracted a total of 1,147 marine industry professionals, one of its largest audiences to date. Building on that momentum, early retail registrations for the 2016 conference have already set a new record, putting MDCE 2016 on track to see its highest attendance to date.

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