SAGINAW, Mich. — Manufacturer PSI Marine has had its first court appearance since filing a lawsuit in US District Court against Slidemoor. The suit alleges that Slidemoor is intentionally making false and misleading descriptions of fact regarding PSI Marine’s trademarked product, TideSlide™, in violation of section 43 of the Lanham Act, which provides trademark protection for companies and recourse against false and misleading descriptions of fact.
PSI Marine claims Slidemoor is inaccurately describing TideSlide on its website, showing a side-by-side product comparison with incorrect and misleading information. The lawsuit also notes this competitor purchased TideSlide’s trademarked name from Google as an AdWord which provides an advantage on web searches.
“While the TideSlide trademark has been in use since 2000 and registered since 2003, our business has been dedicated even longer to developing a high-quality product for such a great industry,” said PSI Marine president Mark Baluha. “We believe these intentional inaccuracies are unethical and we’re confident the law is on our side in this matter. We’ll continue to take the high road as our case proceeds.”
The lawsuit demands Naples, Florida-based Slidemoor remove any false and misleading descriptions from their website. PSI Marine is seeking legal fees and damages resulting from the claimed misrepresentations and has asked the court for a jury trial to determine the extent of those losses. The lawsuit was filed in Bay City, Michigan.
PSI Marine offers a full range of TideSlide pier and vessel-based mooring systems. They provide safe and secure tie-up and free vertical movement of boats.