CADILLAC, Mich. — Rec Boat Holdings has signed Westbrook, Connecticut, based dealer, Louis Marine, to carry their Four Winns brand of boats. The well-known family owned business, established over 70 years ago in Springfield, Massachusetts, was offered the Four Winns brands through their relationship with Jeanneau, a Groupe Beneteau brand.
“We continue to leverage the networks of all the Beneteau Group powerboat brands in order to grow and strengthen our retailers around the world,” stated Roch Lambert, Rec Boat Holdings President. “Louis Marine has an outstanding reputation for sales and service with longstanding relationships with their customers. We are excited to add their business to our Four Winns network of dealers,” he concluded.
The Bassett dealerships, which were started by Louis W. Bassett, Sr. have stretched across New England, as well as Florida. Three generations of marine experience translates into an extremely knowledgeable and family orientated business – before, during and after the sale. Louis Marine will debut the Four Winns line at the upcoming New England Boat Show, February 14-22, 2015.
“We’re very excited to take on the Four Winns brand and offer our customers another fine product to enjoy on the water,” declared Louis Bassett, Jr., President. “Our established relationship with Jeanneau opened the door to expand our offering and we feel confident we’ll have great success with Four Winns,” he concluded.
Four Winns has recently signed several high profile dealerships since the purchase by Groupe Beneteau and is in discussion with several more:
- Sud Ouest Marine, Riviere Beaudette, Quebec
- Boat Headquarters, Swanton, VT
- Hawk’s Yachts, Edgewater, MD
- Gerards Waters Edge Marina, New Milford, CT
- Xtreme Powersports, Accident, MD