Auction123 releases Facebook application for marine dealers

FORT LAUDERDALE, Fla. – Auction123 has released a Facebook application offering a real-time showroom along with an inventory wall-posting functionality for dealers of all vehicle categories, according to a company press release. The categories supported include automotive, RV, commercial truck, motorcycle, marine and powersports dealers.

“The number of [dealers] who advertise and market their dealerships on Facebook is astonishing,” Ray Basha, Auction123 president, stated in the release. “We strive to not only advance the online marketing exposure for our automotive dealers, but to truly assist other vehicle category dealerships in staying with the times and increasing their online presence. We were one of the first eBay listing providers to support these categories and now we're the first offering them the tools to compete in the current social media marketing environment.”

Auction123 is an inventory management and marketing provider. Its new application is designed to offer a complete inventory display providing various opportunities for dealers to generate leads from their page visitors. The application connects with a dealer’s existing Facebook page to display a showroom of real-time inventory. Each vehicle selected opens a presentation with images and a list of all features and options.

Users can submit secure credit applications and share vehicles with friends. Dealers can post individual vehicles to their Facebook wall from the Auction123 application.

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