Features
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Make your team accessible
Make your team accessible Although it’s part of the daily routine for service departments everywhere, when John Doe’s boat has…
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Spotlight on service
Service departments rarely get the attention they deserve. Compared to sales — with its shiny showroom and sizable commissions —…
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Boating Industry’s June issue
In an exclusive report, Boating Industry magazine’s June cover story helps the Boat Dealers’ Alliance shed its cloak of secrecy.…
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Spotlight on service
Service departments rarely get the attention they deserve. Compared to sales — with its shiny showroom and sizable commissions —…
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Culture counts
Right after completing Spader Business Management’s new, five-day Total Management 2 workshop, Rachel Cerekwicki went back to Bow Cycle &…
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MAXimum exposure
Boat retail giant MarineMax Inc. clearly has not been insulated from the industry downturn. Not only did it reduce its…
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Out of the shadows
The boating industry has one less secret today. For the past 12 years, a small group of dealers has been…
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A question of firsts
The Patent Reform Act of 2007, passed last September by the U.S. House of Representatives and currently under consideration by…
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What the future holds
Looking forward, passage of the VHDP amendments will ease some of the boat builders’ challenges in protecting their IP, but…
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Under lock & key
The issue of intellectual property protection is simmering on the boating industry’s front burner these days. And it’s an issue…
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