Top Stories
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Kelsey LarsonDecember 31, 2014
2015 Industry Outlook
From optimism to confidence Even though boat sales bottomed out in 2011, even though the boating industry has continued to…
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Kelsey LarsonDecember 31, 2014
2015 Challenges & Solutions
Industry leaders share their thoughts on the top issues facing the boating industry this year To go beyond the numbers,…
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Kelsey LarsonDecember 31, 2014
Q&A with Correct Craft president & CEO Bill Yeargin
Although small, the wake segment has recovered more quickly than other parts of the market and is getting plenty of…
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Kelsey LarsonDecember 31, 2014
Evolution vs. Revolution
Two engine manufacturers take different design paths and aim to bring innovation to the sterndrive market As the economy is…
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Kelsey LarsonDecember 31, 2014
Opportunities in boat clubs, sharing
Creating synergies and new profit centers Not long ago, boat rental was seen as the competition of boat dealers. But…
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Economic Snapshot: Consumer confidence improves, strong year-over-year gains in pending home sales
To close out 2014, we have some positive news in consumer confidence and pending home sales. Hopefully this confidence will…
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Nicholas UptonDecember 30, 2014
Beyond customer satisfaction: 7 customer-pleasing marketing and sales ideas
There’s an over supply of useless, whacky, and just plain dumb marketing and sales ideas. For example, if someone says…
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Nicholas UptonDecember 30, 2014
Weekly 5: New boating regs in Connecticut, California, Illinois
The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure…
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Economic Snapshot: GDP grows 5.0 percent, highest rate in 11 years
New home sales are unfortunately down from the previous year, but hopefully the strongest GDP growth in over a decade…
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Nicholas UptonDecember 22, 2014
Weekly 5: Washington boat builder sentenced for fraud
The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure…
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