Boating Industry Intelligence You Can Profit From
Let's start with this – 80% of "cash" buyers are not using liquid cash. What does that mean? When a customer walks in and says that they are paying cash, the odds are that they talked to their local bank or credit union, that they are using part of a home equity line, that they are selling stocks or other investments – ...
Read More »The Cash Conundrum – maximizing F&I profit from “cash” buyers
