King Media names director of new business development

EAST LANSING, Mich. – Rob McCarthy was recently named director of new business development for King Media.

In this role, McCarthy will work with King Media’s client development, which involves increasing business of portfolio clients and increasing client sales and profits.

McCarthy has a background in management, sales, marketing and building companies, according to King Media. He was named “Top 10 in the Country in Sales” for Tiara Yachts for nearly 10 consecutive years. He’s also the boat captain of a corporate yacht.

King Media is an advertising company specializing in branding, Web development, media buying, creative development, message development and social media.

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